Goodwill Manufacturing Inc

Nonprofit profile at a glance

EIN
352531359
IRS 990 coverage
2017–2025
Forms available
Form 990 2025, Form 990-N 2015
Location
Milwaukee, WI, USA
Phone
4148474200
Rating
71
Verdict
SUPPORTED
Rating confidence
Moderate
Sector
Employment Procurement Assistance

Official website

Reported finances

Revenue
$786,183
Expenses
$780,537
Assets
$297,192
Liabilities
$40,634,501

Source: IRS Form 990. Selected filing: tax year 2025. Amounts in USD.

Leadership & pay

9 people listed

Executive titles in this filing

  • JACQUELINE HALLBERG (PRESIDENT & CEO)

Highest reported compensation

  • JACQUELINE HALLBERG (PRESIDENT & CEO): $1,250,045 total reported compensation
  • JEFFREY DOCALAVICH (CFO/ASST. TREASURER): $777,870 total reported compensation
  • BASIL BUCHKO (FORMER ASST. SECRETARY): $170,000 total reported compensation

Source: IRS Form 990. Selected filing: tax year 2025. Names and roles reflect this filing, not necessarily current officeholders.

Overview

Mission

Goodwill manufacturing, inc. ("goodwill manufacturing") is a nonstock, not-for-profit Wisconsin corporation, whose sole member is goodwill industries of southeastern Wisconsin, inc. ("goodwill"), a Wisconsin nonstock, not-for-profit corporation with (see schedule o)

What it reported doing in 2025

Goodwill manufacturing operations creates employment opportunities for local residents, many with disabilities or disadvantages.goodwill also operates a recycling program in racine processing over 4,300 tons of material. The recycling operations provide work opportunities and skill development for individuals with disabilities and disadvantages/other barriers to employment.

Operating model

Revenue model
Earned-program. 100% of the money available for current operations came from fees and other program revenue.
Distribution model
Direct operator. The filing allocates 100% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.

The verdict

SUPPORTED - A large share of available resources goes toward mission work and most voting board members are independent. Few specific pay-setting methods are documented in the filing; unanswered boxes are not proof of absence and program spending has declined or grown slowly.

Rating breakdown

  • Financial Efficiency: 84
  • Transparency & Controls: 60
  • Accountability: 91
  • Sustainability: 21
  • Growth: 0

Detailed rating inputs

Financial Efficiency

  • Mission deployment rate: 93%; rating input score 93
  • Program expense ratio: 95.5%; rating input score 96
  • Fundraising efficiency: Limited

Transparency & Controls

  • Consistency checks: 100%; rating input score 100; 63rd percentile among comparable filings
  • Pay-setting controls: 0 of 6 controls in place; rating input score 0
    • Compensation committee: Missing
    • Independent consultant: Missing
    • Other Form 990s reviewed: Missing
    • Written employment contract: Missing
    • Compensation survey or study: Missing
    • Board or committee approval: Missing
  • Foreign activity oversight: Limited
  • Grant itemization coverage: Limited
  • Major donor itemization: Limited
  • Related-party transparency: Limited

Accountability

  • Independent voting board: 100%; rating input score 100; 64th percentile among comparable filings
  • Governance controls: 7 of 9 controls in place; rating input score 78
    • Conflict-of-interest policy: Pass
    • Whistleblower policy: Pass
    • Document-retention policy: Pass
    • CEO compensation review process: Fail
    • Other executive compensation review process: Fail
    • Form 990 shared with the board: Pass
    • Board meeting minutes documented: Pass
    • Audit committee oversight: Pass
    • Independent financial-statement audit: Pass

Sustainability

  • Operating margin: 0.7%; rating input score 33; 33rd percentile among comparable filings
  • Total-asset coverage ratio: 0.38; rating input score 19; 19th percentile among comparable filings
  • Liabilities to assets ratio: 136.73; rating input score 0; 0th percentile among comparable filings
  • Officer compensation ratio: 83.6%; rating input score 0; 0th percentile among comparable filings

Growth

  • Program expense growth: -14.6% per year; rating input score 0; 4th percentile among comparable filings
  • Revenue growth: -15.9% per year; rating input score 0; 1st percentile among comparable filings
  • Asset growth: -29.4% per year; rating input score 0; 1st percentile among comparable filings

Details

  • Where the money goes: 93% of revenue deployed · 95.5% of spending went to programs
  • Governance: 6 of 6 board members independent · 7 of 9 filing controls reported
  • Programs: 1 filed program accomplishment · $746K in reported program spending
  • Leadership: top reported pay $1.3M · 9 people listed · 0 of 6 pay-setting controls reported
  • Consistency: 22 of 22 current checks pass
  • Schedules: 5 filed schedules · includes executive pay
  • Filing history: 9 filing years from 2017 to 2025
  • Contacts: How to reach this organization
  • Related organizations: 3 filed related-organization links
  • Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
  • People: Everyone the filings name, and which of them the filings identify by more than a name.

Key Signals

Signals prioritize questions for review. They are not findings of misconduct.

  • High — Transparency & Controls: Pay-setting controls scored 0/100.
  • High — Growth: Program expense growth scored 0/100.
  • High — Growth: Revenue growth scored 0/100.
  • Review — Accountability: Governance controls: 2 of 9 not reported.
  • Moderate — Sustainability: Operating margin scored 33/100.
  • High — Sustainability: Total-asset coverage ratio scored 19/100.
  • High — Growth: Asset growth scored 0/100.
  • High — Sustainability: Liabilities to assets ratio scored 0/100.
  • High — Sustainability: Officer compensation ratio scored 0/100.