With Heart
Nonprofit profile at a glance
- EIN
- 923392562
- IRS 990-EZ coverage
- 2023–2023
- Forms available
- Form 990-EZ 2023
- Location
- Houston, TX, USA
- Phone
- 7477779705
- Rating
- 71
- Verdict
- SUPPORTED
- Rating confidence
- Moderate
- Sector
- Garden Club, Horticultural Program
Reported finances
- Revenue
- $102,161
- Expenses
- $48,591
- Assets
- $53,570
- Liabilities
- $0
Source: IRS Form 990-EZ. Selected filing: tax year 2023. Amounts in USD.
Leadership & pay
3 people listed
Executive titles in this filing
- Kenny Nguyen (President)
- Brandon Hoang (Vice President & Secretary)
People named in this filing
- Kenny Nguyen (President)
- Brandon Hoang (Vice President & Secretary)
- Valerie Grant (Treasurer)
Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.
Source: IRS Form 990-EZ. Selected filing: tax year 2023. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
With Heart organizes community events centered on highlighting horticulture, gardening, and environmental sustainability and conservancy education, as well as providing opportunities for growth for small businesses. Our mission is to increase horticultural education, appreciation, and accessibility for all, but especially the new generation of plant enthusiasts, so that the industry can continue to thrive for generations.
What it reported doing in 2023
PlantCon is a convention and expo that takes Houston Plant Market to the next level and extends our reach globally. Over 2,500 people attended, over 60 small businesses vended, and 20 educational seminars and workshops were hosted free of charge. Many attendees travelled nationally or internationally to attend, helping to bridge and connect the broader horticultural community. PlantCon brings plants and horticultural education to the mass public, drawing in brand new plant parents and increasing their appreciation for and knowledge about horticulture. PlantCon's mass reach means that we can find and attract individuals who otherwise do not have a local community or connections to share in their hobby. We have attendees that tell us they met their best friends at PlantCon because they were able to find people to bond with over plants and horticulture. PlantCon also encourages and highlights the efforts of plant growers by hosting a Plant Competition where unique and rare specimens are placed on display for the public to view. Plant growers that vend at PlantCon are able to sustain their growing operations with the revenue they gain from selling their plants at PlantCon. Plants that come directly from growers are typically not found in stores and are not available for in-person purchase anywhere else other than at PlantCon.
Operating model
- Revenue model
- Earned-program. 100% of the money available for current operations came from fees and other program revenue.
- Distribution model
- Cannot be determined from the filing. The filing does not provide enough consistent spending detail to tell whether the nonprofit works directly or through others.
The verdict
SUPPORTED - A large share of total spending goes to programs and the filed numbers largely add up. A relatively small share of available resources goes toward mission work and some filed totals do not add up.
Rating breakdown
- Financial Efficiency: 69
- Transparency & Controls: 82
- Sustainability: 79
- Growth: NotEnoughData
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: 50%; rating input score 50
- Program expense ratio: 100%; rating input score 100
Transparency & Controls
- Consistency checks: 100%; rating input score 100; 51st percentile among comparable filings
- Major donor itemization: Limited
Sustainability
- Operating margin: 52.4%; rating input score 94; 94th percentile among comparable filings
- Total-asset coverage ratio: 1.1; rating input score 62; 62nd percentile among comparable filings
- Liabilities to assets ratio: 0; rating input score 77; 77th percentile among comparable filings
- Officer compensation ratio: 0%; rating input score 63; 63rd percentile among comparable filings
Growth
- Program expense growth: Limited
- Revenue growth: Limited
- Asset growth: Limited
Details
- Where the money goes: 50% of revenue deployed · 100% of spending went to programs
- Governance: Filed governance answers
- Accomplishments: 3 filed program accomplishments · $51K in reported program spending
- Leadership: top reported pay $0 · 3 people listed
- Consistency: 7 of 8 current checks pass · 1 finding to review
- Schedules: 2 filed schedules
- Contacts: How to reach this organization
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- Review — Financial Efficiency: Mission deployment rate scored 50/100.
- Moderate — Transparency & Controls: Part III program expenses within total did not reconcile in the filed values.