Wisconsin Floorcovering Association Inc

Nonprofit profile at a glance

EIN
510177990
IRS 990-EZ coverage
2021–2025
Forms available
Form 990-EZ 2025
Location
Madison, WI, USA
Rating
54
Verdict
MIXED
Rating confidence
Moderate
Sector
Chambers of Commerce & Business Leagues

Official website

Reported finances

Revenue
$10,147
Expenses
$6,353
Assets
$42,967

Source: IRS Form 990-EZ. Selected filing: tax year 2025. Amounts in USD.

Leadership & pay

11 people listed

Executive titles in this filing

  • Roger Hegg (Executive Director)
  • Bruce Klainot (President)
  • Michael Kerns (Vice President)

People named in this filing

  • Roger Hegg (Executive Director)
  • Bruce Klainot (President)
  • Fred Jaeckle (Treasurer)

Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.

Source: IRS Form 990-EZ. Selected filing: tax year 2025. Names and roles reflect this filing, not necessarily current officeholders.

Overview

Mission

Education and professional advancement of its membership coordinating & recruiting Installation training,

What it reported doing in 2025

Focus in 2025 was ti help fund installation training for new and existing flooring installers that were sponsored by members of the organization. Some scholarships were granted in 2025 we continued to work with two technical schools in trying to get a training program offered whereby we would help fund the programs via direct donations or scholarships. We seccured Donation from members of flooring materials for the schools conducting the training

Operating model

Revenue model
Other-operating. 70% of the money available for current operations came from other operating revenue.
Distribution model
Grant intermediary. The nonprofit sent 100% of its reported program spending out as grants.

The verdict

MIXED - The filed numbers largely add up and revenue comfortably covers expenses. A relatively small share of available resources goes toward mission work and a relatively small share of total spending goes to programs.

Rating breakdown

  • Financial Efficiency: 29
  • Transparency & Controls: 82
  • Sustainability: 66
  • Growth: 60

Detailed rating inputs

Financial Efficiency

  • Mission deployment rate: 27.6%; rating input score 28
  • Program expense ratio: 29.9%; rating input score 30

Transparency & Controls

  • Consistency checks: 100%; rating input score 100; 51st percentile among comparable filings
  • Major donor itemization: Limited

Sustainability

  • Operating margin: 37.4%; rating input score 85; 85th percentile among comparable filings
  • Total-asset coverage ratio: 6.76; rating input score 88; 88th percentile among comparable filings
  • Liabilities to assets ratio: Limited
  • Officer compensation ratio: 42.5%; rating input score 4; 4th percentile among comparable filings

Growth

  • Program expense growth: -29.8% per year; rating input score 0; 14th percentile among comparable filings
  • Revenue growth: 13.1% per year; rating input score 100; 84th percentile among comparable filings
  • Asset growth: 10% per year; rating input score 100; 70th percentile among comparable filings

Details

  • Where the money goes: 27.6% of revenue deployed · 29.9% of spending went to programs
  • Governance: Filed governance answers
  • Accomplishments: 3 filed program accomplishments · $2K in reported program spending
  • Leadership: top reported pay $0 · 11 people listed
  • Consistency: 7 of 7 current checks pass
  • Schedules: 2 filed schedules
  • Filing history: 5 filing years from 2021 to 2025
  • Contacts: How to reach this organization
  • Money network: 1 filed money-flow record
  • Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
  • People: Everyone the filings name, and which of them the filings identify by more than a name.

Key Signals

Signals prioritize questions for review. They are not findings of misconduct.

  • High — Financial Efficiency: Mission deployment rate scored 28/100.
  • Moderate — Financial Efficiency: Program expense ratio scored 30/100.
  • High — Growth: Program expense growth scored 0/100.
  • High — Sustainability: Officer compensation ratio scored 4/100.