Wisconsin Association of Convention and Visitors Bureaus Dba Destinations Wi
Nonprofit profile at a glance
- EIN
- 391803995
- IRS 990-EZ coverage
- 2010–2025
- Forms available
- Form 990 2024, Form 990-EZ 2025
- Location
- Sun Prairie, WI, USA
- Phone
- 6088376693
- Rating confidence
- Limited
- Sector
- Chambers of Commerce & Business Leagues
Reported finances
- Revenue
- $194,327
- Expenses
- $191,169
- Assets
- $135,749
- Liabilities
- $10,444
Source: IRS Form 990-EZ. Selected filing: tax year 2025. Amounts in USD.
Leadership & pay
25 people listed
People named in this filing
- CAROL FAHRENKROG (BOARD MEMBER)
- NANCY JUSTMAN (BOARD MEMBER)
- JON JAROSH (BOARD MEMBER)
Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.
Source: IRS Form 990-EZ. Selected filing: tax year 2025. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
The Wisconsin association of convention and visitors bureaus is organized to provide cooperative action among the state's premier destination marketing organizations to enhance Wisconsin's tourism industry through the professional promotion of its attractions, benefits, and beauty.
What it reported doing in 2025
Wisconsin association of convention & visitors bureaus (wacvb) initiates educational programs for the public to increase awareness and appreciation of tourism as one of Wisconsin's leading economic generators.
Operating model
- Revenue model
- Cannot be determined from the filing. The filing does not provide enough consistent revenue detail to tell how this nonprofit funds its work.
- Distribution model
- Cannot be determined from the filing. The filing does not provide enough consistent spending detail to tell whether the nonprofit works directly or through others.
The verdict
- The available evidence is not sufficient to produce an overall rating for this filing. This is not a warning sign.
Rating breakdown
- Financial Efficiency: NotEnoughData
- Transparency & Controls: 82
- Sustainability: 41
- Growth: 60
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: Limited
- Program expense ratio: Limited
Transparency & Controls
- Consistency checks: 100%; rating input score 100; 52nd percentile among comparable filings
- Major donor itemization: Limited
Sustainability
- Operating margin: 1.6%; rating input score 36; 36th percentile among comparable filings
- Total-asset coverage ratio: 0.71; rating input score 48; 48th percentile among comparable filings
- Liabilities to assets ratio: 0.08; rating input score 22; 22nd percentile among comparable filings
- Officer compensation ratio: 0%; rating input score 63; 63rd percentile among comparable filings
Growth
- Program expense growth: Limited
- Revenue growth: 2.9% per year; rating input score 100; 33rd percentile among comparable filings
- Asset growth: 2.8% per year; rating input score 100; 35th percentile among comparable filings
Details
- Where the money goes: Financial trends and filed revenue, expense, asset, and liability detail
- Governance: Filed governance answers
- Accomplishments: 2 filed program accomplishments
- Leadership: top reported pay $0 · 25 people listed
- Consistency: 6 of 6 current checks pass
- Schedules: 2 filed schedules
- Filing history: 15 filing years from 2010 to 2025
- Contacts: How to reach this organization
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- Moderate — Sustainability: Operating margin scored 36/100.
- Moderate — Sustainability: Total-asset coverage ratio scored 48/100.
- High — Sustainability: Liabilities to assets ratio scored 22/100.