Visit Nyack Inc
Nonprofit profile at a glance
- EIN
- 471909575
- IRS 990-EZ coverage
- 2015–2025
- Forms available
- Form 990-EZ 2025, Form 990-N 2014
- Location
- Nyack, NY, USA
- Rating
- 89
- Verdict
- STRONG
- Rating confidence
- Moderate
- Sector
- Chambers of Commerce & Business Leagues
Reported finances
- Revenue
- $148,918
- Expenses
- $131,173
- Assets
- $68,256
- Liabilities
- $15,000
Source: IRS Form 990-EZ. Selected filing: tax year 2025. Amounts in USD.
Leadership & pay
3 people listed
Executive titles in this filing
- THOMAS SCHNECK (President)
People named in this filing
- ROGER COHEN (BOARD MEMBER)
- THOMAS SCHNECK (President)
- JACK DUNNIGAN (BOARD MEMBER)
Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.
Source: IRS Form 990-EZ. Selected filing: tax year 2025. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
Visit nyack was formed as a marketing cooperative by acada, friends of the nyacks, nyack chamber of commerce, nyack hospital, nyack library and the village of nyack. One initiative is to develop a distinct nyack brand that will be used by constituencies to promote nyack and increase commerce. Further, visit nyack collaborates with local and regional entities to pursue tourism initiatives.finally, visit nyack conducts an annual tourism marketing campampaign that consists of traditional media, social media and digital marketing.
Operating model
- Revenue model
- Cannot be determined from the filing. The filing does not provide enough consistent revenue detail to tell how this nonprofit funds its work.
- Distribution model
- Direct operator. The filing allocates 100% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.
The verdict
STRONG - A large share of available resources goes toward mission work and the filed numbers largely add up. Program spending has declined or grown slowly and revenue has declined or grown slowly.
Rating breakdown
- Financial Efficiency: 92
- Transparency & Controls: 100
- Sustainability: 48
- Growth: 20
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: 88.1%; rating input score 88
- Program expense ratio: 100%; rating input score 100
Transparency & Controls
- Consistency checks: 100%; rating input score 100; 52nd percentile among comparable filings
- Major donor itemization: Yes; rating input score 100
Sustainability
- Operating margin: 11.9%; rating input score 59; 59th percentile among comparable filings
- Total-asset coverage ratio: 0.52; rating input score 39; 39th percentile among comparable filings
- Liabilities to assets ratio: 0.22; rating input score 15; 15th percentile among comparable filings
- Officer compensation ratio: 0%; rating input score 63; 63rd percentile among comparable filings
Growth
- Program expense growth: -1% per year; rating input score 0; 26th percentile among comparable filings
- Revenue growth: -2% per year; rating input score 0; 13th percentile among comparable filings
- Asset growth: 37.7% per year; rating input score 100; 89th percentile among comparable filings
Details
- Where the money goes: 88.1% of revenue deployed · 100% of spending went to programs
- Governance: Filed governance answers
- Accomplishments: 1 filed program accomplishment · $131K in reported program spending
- Leadership: top reported pay $0 · 3 people listed
- Consistency: 7 of 7 current checks pass
- Schedules: 2 filed schedules
- Filing history: 10 filing years from 2015 to 2025
- Contacts: How to reach this organization
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- High — Growth: Program expense growth scored 0/100.
- High — Growth: Revenue growth scored 0/100.
- Review — Sustainability: Operating margin scored 59/100.
- Moderate — Sustainability: Total-asset coverage ratio scored 39/100.
- High — Sustainability: Liabilities to assets ratio scored 15/100.