Visit Beloit Inc
Nonprofit profile at a glance
- EIN
- 843531670
- IRS 990 coverage
- 2021–2025
- Forms available
- Form 990 2025, Form 990-N 2020
- Location
- Beloit, WI, USA
- Phone
- 6083654838
- Rating
- 50
- Verdict
- MIXED
- Rating confidence
- Moderate
- Sector
- Chambers of Commerce & Business Leagues
Reported finances
- Revenue
- $1,307,896
- Expenses
- $2,020,779
- Assets
- $1,093,504
- Liabilities
- $1,222,588
Source: IRS Form 990. Selected filing: tax year 2025. Amounts in USD.
Leadership & pay
16 people listed
Executive titles in this filing
- CELESTINO RUFFINI (CEO)
Highest reported compensation
- CELESTINO RUFFINI (CEO): $105,333 total reported compensation
Source: IRS Form 990. Selected filing: tax year 2025. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
To lead and coordinate the development, sales, marketing, and management of the tourism industry in the greater beloit region and to create positive economic impact, thus enhancing the quality of life for area residents and quality of place for visitors.
What it reported doing in 2025
Achievement of educating and encouraging persons to visit, understand and enjoy the civic, cultural and recreational facilities in the city of beloit, Wisconsin.
Operating model
- Revenue model
- Earned-program. 91% of the money available for current operations came from fees and other program revenue.
- Distribution model
- Cannot be determined from the filing. The filing does not provide enough consistent spending detail to tell whether the nonprofit works directly or through others.
The verdict
MIXED - The filed numbers largely add up and most voting board members are independent. A relatively small share of available resources goes toward mission work and a relatively small share of total spending goes to programs.
Rating breakdown
- Financial Efficiency: 0
- Transparency & Controls: 90
- Accountability: 95
- Sustainability: 15
- Growth: 60
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: 0%; rating input score 0
- Program expense ratio: 0%; rating input score 0
- Fundraising efficiency: Limited
Transparency & Controls
- Consistency checks: 100%; rating input score 100; 63rd percentile among comparable filings
- Pay-setting controls: Limited
- Foreign activity oversight: Limited
- Grant itemization coverage: Limited
- Major donor itemization: Limited
- Related-party transparency: Limited
Accountability
- Independent voting board: 100%; rating input score 100; 64th percentile among comparable filings
- Governance controls: 7 of 8 controls in place; rating input score 88
- Conflict-of-interest policy: Pass
- Whistleblower policy: Pass
- Document-retention policy: Pass
- CEO compensation review process: Pass
- Other executive compensation review process: NotApplicable
- Form 990 shared with the board: Fail
- Board meeting minutes documented: Pass
- Audit committee oversight: Pass
- Independent financial-statement audit: Pass
Sustainability
- Operating margin: -54.5%; rating input score 2; 2nd percentile among comparable filings
- Total-asset coverage ratio: 0.54; rating input score 26; 26th percentile among comparable filings
- Liabilities to assets ratio: 1.12; rating input score 3; 3rd percentile among comparable filings
- Officer compensation ratio: 5.2%; rating input score 50; 50th percentile among comparable filings
Growth
- Program expense growth: -100% per year; rating input score 0; 0th percentile among comparable filings
- Revenue growth: 2.6% per year; rating input score 100; 23rd percentile among comparable filings
- Asset growth: 3% per year; rating input score 100; 27th percentile among comparable filings
Details
- Where the money goes: 0% of revenue deployed · 0% of spending went to programs
- Governance: 14 of 14 board members independent · 7 of 8 filing controls reported
- Programs: 1 filed program accomplishment · $1.9M in reported program spending
- Leadership: top reported pay $105K · 16 people listed
- Consistency: 12 of 13 current checks pass · 1 finding to review
- Schedules: 3 filed schedules
- Filing history: 5 filing years from 2021 to 2025
- Contacts: How to reach this organization
- Money network: 1 filed money-flow record
- Related organizations: 1 filed related-organization link
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- High — Financial Efficiency: Mission deployment rate scored 0/100.
- High — Financial Efficiency: Program expense ratio scored 0/100.
- High — Sustainability: Operating margin scored 2/100.
- Moderate — Transparency & Controls: Functional expense sum did not reconcile in the filed values.
- High — Growth: Program expense growth scored 0/100.
- High — Sustainability: Total-asset coverage ratio scored 26/100.
- Review — Accountability: Governance controls: Form 990 shared with the board not reported.
- High — Sustainability: Liabilities to assets ratio scored 3/100.
- Review — Sustainability: Officer compensation ratio scored 50/100.