Vestal Hills Memorial Park Association Inc

Nonprofit profile at a glance

EIN
150479650
IRS 990 coverage
2012–2025
Forms available
Form 990 2025
Location
Vestal, NY, USA
Phone
6077978407
Rating
75
Verdict
SUPPORTED
Rating confidence
Moderate

Official website

Reported finances

Revenue
$1,774,408
Expenses
$1,061,558
Assets
$9,354,808
Liabilities
$4,199,915

Source: IRS Form 990. Selected filing: tax year 2025. Amounts in USD.

Leadership & pay

7 people listed

Executive titles in this filing

  • WILLIAM HEINNICKEL (PRESIDENT)
  • KENNETH BARNES (VICE PRESIDENT)

Highest reported compensation

  • WILLIAM HEINNICKEL (PRESIDENT): $91,358 total reported compensation
  • KENNETH BARNES (VICE PRESIDENT): $85,028 total reported compensation
  • ROBERTA GERDUS (SECRETARY): $66,136 total reported compensation

Source: IRS Form 990. Selected filing: tax year 2025. Names and roles reflect this filing, not necessarily current officeholders.

Overview

Mission

Recognizing the important role we play as caretakers of history, we strive to provide a high level of personal attention and compassion to those who have entrusted us with their family's eternal memory and perpetual care.

What it reported doing in 2025

Provides cemetery and burial services to those in need on a nonprofit basis in accordance with section 501(c)(13).

Operating model

Revenue model
Earned-program. 93% of the money available for current operations came from fees and other program revenue.
Distribution model
Direct operator. The filing allocates 100% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.

The verdict

SUPPORTED - A large share of available resources goes toward mission work and the filed numbers largely add up. Some filing-based governance responses are negative or unanswered and a relatively small share of voting board members are independent.

Rating breakdown

  • Financial Efficiency: 76
  • Transparency & Controls: 90
  • Accountability: 47
  • Sustainability: 70
  • Growth: 100

Detailed rating inputs

Financial Efficiency

  • Mission deployment rate: 100%; rating input score 100
  • Program expense ratio: 62.1%; rating input score 62
  • Fundraising efficiency: Limited

Transparency & Controls

  • Consistency checks: 100%; rating input score 100; 63rd percentile among comparable filings
  • Pay-setting controls: Limited
  • Foreign activity oversight: Limited
  • Grant itemization coverage: Limited
  • Major donor itemization: Limited
  • Related-party transparency: Limited

Accountability

  • Independent voting board: 57.1%; rating input score 57; 15th percentile among comparable filings
  • Governance controls: 3 of 9 controls in place; rating input score 33
    • Conflict-of-interest policy: Fail
    • Whistleblower policy: Fail
    • Document-retention policy: Fail
    • CEO compensation review process: Pass
    • Other executive compensation review process: Fail
    • Form 990 shared with the board: Pass
    • Board meeting minutes documented: Pass
    • Audit committee oversight: Fail
    • Independent financial-statement audit: Fail

Sustainability

  • Operating margin: 40.2%; rating input score 87; 87th percentile among comparable filings
  • Total-asset coverage ratio: 8.81; rating input score 90; 90th percentile among comparable filings
  • Liabilities to assets ratio: 0.45; rating input score 13; 13th percentile among comparable filings
  • Officer compensation ratio: 22.9%; rating input score 13; 13th percentile among comparable filings

Growth

  • Program expense growth: 10.7% per year; rating input score 100; 60th percentile among comparable filings
  • Revenue growth: 5% per year; rating input score 100; 38th percentile among comparable filings
  • Asset growth: 9.2% per year; rating input score 100; 52nd percentile among comparable filings

Details

  • Where the money goes: 100% of revenue deployed · 62.1% of spending went to programs
  • Governance: 4 of 7 board members independent · 3 of 9 filing controls reported
  • Programs: 1 filed program accomplishment · $659K in reported program spending
  • Leadership: top reported pay $91K · 7 people listed
  • Consistency: 32 of 32 current checks pass
  • Schedules: 3 filed schedules
  • Filing history: 13 filing years from 2012 to 2025
  • Contacts: How to reach this organization
  • Money network: 8 filed money-flow records
  • Related organizations: Filed and resolved organization relationships.
  • Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
  • People: Everyone the filings name, and which of them the filings identify by more than a name.

Key Signals

Signals prioritize questions for review. They are not findings of misconduct.

  • Moderate — Accountability: Governance controls: 6 of 9 not reported.
  • Review — Accountability: Independent voting board scored 57/100.
  • High — Sustainability: Liabilities to assets ratio scored 13/100.
  • High — Sustainability: Officer compensation ratio scored 13/100.