The ReThink Israel Initiative Inc

Nonprofit profile at a glance

EIN
452443461
IRS 990 coverage
2012–2019
Forms available
Form 990 2019, Form 990-N 2011
Location
Bridgewater, NJ, USA
Phone
9085819569
Rating
74
Verdict
SUPPORTED
Rating confidence
Moderate
Sector
Educational Services and Schools - Other

Official website

Reported finances

Revenue
$1,390,855
Expenses
$526,163
Assets
$78,334
Liabilities
$88,707

Source: IRS Form 990. Selected filing: tax year 2019. Amounts in USD.

Leadership & pay

19 people listed

Executive titles in this filing

  • Gerald Ostrov (Treasurer/CEO)

Highest reported compensation

  • Jonathan P Leven (COO): $15,500 total reported compensation
  • Francis Stangota (CFO): $3,500 total reported compensation

Source: IRS Form 990. Selected filing: tax year 2019. Names and roles reflect this filing, not necessarily current officeholders.

Overview

Mission

The Organization provides the world, with relevant information about Israel, the country, its people and its traditions. The objective is to inform and educate people, and help them form accurate and informed opinions regarding Israel and its people.

What it reported doing in 2019

The Organizations targeted campaigns seek to move the lack of knowledge and growing apathy to one of engagement with Israelis and Israel. The Organization recently conducted a comprehensive study on American attitudes toward Israel, past and present. As a result, its unique Re-Think Israel social media campaign, was launched in the fourth quarter of 2013 focusing on young adults 18-24 years of age, with an emphasis on college students addressing Americans' increasingly disengaged relationship with Israel. The Organization has adopted a new website name in July of 2014 called "FromtheGrapevine.com." in addition to its presence on Facebook, Twitter, Instagram, Pinterest and Tumblr the social media realm.

Operating model

Revenue model
Donor-supported. 100% of the money available for current operations came from contributions and gifts.
Distribution model
Direct operator. The filing allocates 100% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.

The verdict

SUPPORTED - The filed numbers largely add up and most voting board members are independent. A relatively small share of available resources goes toward mission work and program spending has declined or grown slowly.

Rating breakdown

  • Financial Efficiency: 53
  • Transparency & Controls: 92
  • Accountability: 100
  • Sustainability: 55
  • Growth: 40

Detailed rating inputs

Financial Efficiency

  • Mission deployment rate: 36.5%; rating input score 37
  • Program expense ratio: 96.6%; rating input score 97
  • Fundraising efficiency: Limited

Transparency & Controls

  • Consistency checks: 100%; rating input score 100; 62nd percentile among comparable filings
  • Pay-setting controls: Limited
  • Foreign activity oversight: Limited
  • Grant itemization coverage: Limited
  • Major donor itemization: Yes; rating input score 100
  • Related-party transparency: Limited

Accountability

  • Independent voting board: 100%; rating input score 100; 63rd percentile among comparable filings
  • Governance controls: 8 of 8 controls in place; rating input score 100
    • Conflict-of-interest policy: Pass
    • Whistleblower policy: Pass
    • Document-retention policy: Pass
    • CEO compensation review process: NotApplicable
    • Other executive compensation review process: Pass
    • Form 990 shared with the board: Pass
    • Board meeting minutes documented: Pass
    • Audit committee oversight: Pass
    • Independent financial-statement audit: Pass

Sustainability

  • Operating margin: 62.2%; rating input score 96; 96th percentile among comparable filings
  • Total-asset coverage ratio: 0.15; rating input score 6; 6th percentile among comparable filings
  • Liabilities to assets ratio: 1.13; rating input score 5; 5th percentile among comparable filings
  • Officer compensation ratio: 3.6%; rating input score 60; 60th percentile among comparable filings

Growth

  • Program expense growth: -31.4% per year; rating input score 0; 2nd percentile among comparable filings
  • Revenue growth: 8.2% per year; rating input score 100; 68th percentile among comparable filings
  • Asset growth: -6.6% per year; rating input score 0; 8th percentile among comparable filings

Details

  • Where the money goes: 36.5% of revenue deployed · 96.6% of spending went to programs
  • Governance: 19 of 19 board members independent · 8 of 8 filing controls reported
  • Programs: 1 filed program accomplishment · $508K in reported program spending
  • Leadership: top reported pay $16K · 19 people listed
  • Highest-paid contractors: 1 contractor listed · $36K reported
  • Consistency: 22 of 22 current checks pass
  • Schedules: 4 filed schedules · includes major donors
  • Filing history: 6 filing years from 2012 to 2019
  • Contacts: How to reach this organization
  • Money network: 2 filed money-flow records
  • Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
  • People: Everyone the filings name, and which of them the filings identify by more than a name.

Key Signals

Signals prioritize questions for review. They are not findings of misconduct.

  • Moderate — Financial Efficiency: Mission deployment rate scored 37/100.
  • High — Growth: Program expense growth scored 0/100.
  • High — Sustainability: Total-asset coverage ratio scored 6/100.
  • High — Growth: Asset growth scored 0/100.
  • High — Sustainability: Liabilities to assets ratio scored 5/100.