The Imaging Alliance

Nonprofit profile at a glance

EIN
131519753
IRS 990-EZ coverage
2020–2020
Forms available
Form 990 2019, Form 990-EZ 2020
Location
Woodbury, NY, USA
Phone
5163640098
Rating
35
Verdict
REVIEW
Rating confidence
Moderate
Sector
Visual Arts Organizations

Reported finances

Revenue
$21,510
Expenses
$60,812
Assets
$0
Liabilities
$0

Source: IRS Form 990-EZ. Selected filing: tax year 2020. Amounts in USD.

Leadership & pay

17 people listed

Executive titles in this filing

  • JERRY GROSSMAN (EXECUTIVE DIRECTOR)
  • MOISHE APPLEBAUM (President)
  • JOE DUMIC (Vice President)
  • TOM GRAMEGNA (Vice President)
  • ERIK WIDDING (Vice President)

People named in this filing

  • DAN UNGER (Director)
  • JERRY GROSSMAN (EXECUTIVE DIRECTOR)
  • JIRAIR CHRISTINIAN (Director)

Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.

Source: IRS Form 990-EZ. Selected filing: tax year 2020. Names and roles reflect this filing, not necessarily current officeholders.

Overview

Mission

Trade association for manufacturers and distributors of photographic equipment.

What it reported doing in 2020

The organization's program service accomplishments include the industry public relations project, dinners, luncheons and trade show information booths which all promote the photographic industry.

Operating model

Revenue model
Earned-program. 100% of the money available for current operations came from fees and other program revenue.
Distribution model
Transfer-based 990-EZ. The 990-EZ reports grants or member benefits, but it does not separate enough spending to show the nonprofit’s full delivery mix.

The verdict

REVIEW - The filed numbers largely add up. A relatively small share of available resources goes toward mission work and revenue has declined or grown slowly.

Rating breakdown

  • Financial Efficiency: 4
  • Transparency & Controls: 82
  • Sustainability: 11
  • Growth: 0

Detailed rating inputs

Financial Efficiency

  • Mission deployment rate: 6.5%; rating input score 7
  • Program expense ratio: Limited

Transparency & Controls

  • Consistency checks: 100%; rating input score 100; 51st percentile among comparable filings
  • Major donor itemization: Limited

Sustainability

  • Operating margin: -182.7%; rating input score 8; 8th percentile among comparable filings
  • Total-asset coverage ratio: 0; rating input score 2; 2nd percentile among comparable filings
  • Liabilities to assets ratio: Limited
  • Officer compensation ratio: 0%; rating input score 56; 56th percentile among comparable filings

Growth

  • Program expense growth: Limited
  • Revenue growth: -6.3% per year; rating input score 0; 43rd percentile among comparable filings
  • Asset growth: -12.9% per year; rating input score 0; 13th percentile among comparable filings

Details

  • Where the money goes: 6.5% of revenue deployed
  • Governance: Filed governance answers
  • Accomplishments: 2 filed program accomplishments
  • Leadership: top reported pay $0 · 17 people listed
  • Consistency: 6 of 6 current checks pass
  • Schedules: 3 filed schedules
  • Filing history: 1 filing year from 2020
  • Contacts: How to reach this organization
  • Money network: 1 filed money-flow record
  • Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
  • People: Everyone the filings name, and which of them the filings identify by more than a name.

Key Signals

Signals prioritize questions for review. They are not findings of misconduct.

  • High — Financial Efficiency: Mission deployment rate scored 7/100.
  • High — Growth: Revenue growth scored 0/100.
  • High — Sustainability: Operating margin scored 8/100.
  • High — Growth: Asset growth scored 0/100.
  • High — Sustainability: Total-asset coverage ratio scored 2/100.
  • Review — Sustainability: Officer compensation ratio scored 56/100.