Talking Eyes Media Inc
Nonprofit profile at a glance
- EIN
- 680516923
- IRS 990 coverage
- 2010–2024
- Forms available
- Form 990 2024
- Location
- Montclair, NJ, USA
- Phone
- 9739013032
- Rating
- 82
- Verdict
- STRONG
- Rating confidence
- Moderate
- Sector
- Television
Reported finances
- Revenue
- $282,591
- Expenses
- $378,656
- Assets
- $196,759
- Liabilities
- $3,446
Source: IRS Form 990. Selected filing: tax year 2024. Amounts in USD.
Leadership & pay
6 people listed
Executive titles in this filing
- Julie Winokur (Executive Director)
Highest reported compensation
- Julie Winokur (Executive Director): $74,615 total reported compensation
- Edmond Kashi (Board Member): $56,002 total reported compensation
Source: IRS Form 990. Selected filing: tax year 2024. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
Talking Eyes Media (TEM) creates powerful media for pressing issues. The Organization includes visual storytellers who create documentary films, photography, books, exhibitions and public programming that actively stimulate dialogue and advocate for positive social change. Talking Eyes turns a probing eye on situations where people struggle unduly, where resources are poorly distributed, and where theres tremendous opportunity to improve society for future generations. The work is used extensively by educational institutions, nonprofit organizations and foundations to illuminate, educate and inspire people to become more engaged.
What it reported doing in 2024
Production Services In 2024, Talking Eyes Media (TEM) marked its 21st anniversary and TEM continued to share our ongoing projects while pursuing several new initiatives. TEM was also honored to have Executive Director Julie Winokur named one of 76 artists to be awarded an Individual Artist Fellowship from the New Jersey State Council for the Arts. This competitive prize acknowledges an outstanding contribution to the arts in New Jersey.Talking Eyes Medias project Newest Americans continues to be a valuable resource for educators and the general public, and TEM continued to deploy the Newark Story Bus to events in the city of Newark. This multi-year digital media project examines immigration and American identity. Developed in partnership with Rutgers University-Newark and VII Photo, Newest Americans produces short films, radio pieces, written essays, exhibitions and public events that explore the lives and communities, trials and aspirations of Americas diverse immigrant population. The project was awarded Best Online Storytelling Project in 2021 by Pictures of the Year International.Through Newest Americans, TEM has developed partnerships with Audible, Newark Museum of Art, Newark Public Library, NJPAC and Newark Symphony Hall to share our media and engage in conversations with local thought leaders. The goal has been to activate and collaborate with the anchor cultural institutions in the city to provide compelling content to a broad audience.With support from the National Endowment for the Humanities, Newest Americans created the Newark Story Bus. This retrofitted former school bus serves as a mobile media lab to collect stories throughout the city at community events, schools and businesses. It is also used to educate students on basic media skills. In 2023, TEM partnered with Audible to activate the bus at two community events: one geared toward local entrepreneurs and one focused on senior citizens. From these activations, TEM produced short videos that highlighted the participants stories and shared the voices of Newark residents with a larger audience. TEM also activated the bus in partnership with Lives in Translation, a Rutgers-based program that engages students in working as translators.Through TEM's content from the bus, TEM produced a series of short videos featuring Newark residents who have first-hand experience of the Great Migration. This series of six animated shorts was released in early 2024 for Black History Month. The shorts reveal family histories that show how the Great Migration is not part of the distant past, but very present in the neighborhoods, art, music, food and culture of present-day Newark.The TEM film, Bring It to The Table, continues to be licensed by universities across the country through our distribution partner, Kanopy. This film addresses political partisanship and each citizens responsibility in bridging the divide. As a result of this work, the TEM Executive Director, Julie Winokur was invited to give a keynote presentation at the Madeira School in Virginia in 2024.TEMs film, The Sacrifice Zone, had ten screenings during the year, all followed by engaging discussions around environmental justice, structural racism, and waste removal. The film follows a group of activists in Newarks Ironbound neighborhood as they fight for clean air. TEM invites environmental justice activists who appear in the film to engage in post-screening discussions. The screenings have been hosted by grassroots organizers, concerned citizens and educators. This work builds on TEM's over 50 screenings in the past two years, as well as touring the film festival circuit. As of this year, the film has been acquired for the permanent collections of 16 higher education libraries.TEM produced six videos for the James Irvine Leadership Awards in 2024 featuring nonprofits in California that address black maternal health, library services, Native American food sovereignty, and diversity in the film industry.In early 202
Operating model
- Revenue model
- Earned-program. 74% of the money available for current operations came from fees and other program revenue.
- Distribution model
- Direct operator. The filing allocates 100% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.
The verdict
STRONG - A large share of available resources goes toward mission work and the filed numbers largely add up. Some filing-based governance responses are negative or unanswered and fundraising costs are high for each dollar raised.
Rating breakdown
- Financial Efficiency: 89
- Transparency & Controls: 92
- Accountability: 67
- Sustainability: 17
- Growth: 100
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: 100%; rating input score 100
- Program expense ratio: 90.6%; rating input score 91
- Fundraising efficiency: $7 raised per $1 spent on fundraising; rating input score 30; 30th percentile among comparable filings
Transparency & Controls
- Consistency checks: 100%; rating input score 100; 64th percentile among comparable filings
- Pay-setting controls: Limited
- Foreign activity oversight: Limited
- Grant itemization coverage: Limited
- Major donor itemization: Yes; rating input score 100
- Related-party transparency: Limited
Accountability
- Independent voting board: 83.3%; rating input score 83; 22nd percentile among comparable filings
- Governance controls: 4 of 9 controls in place; rating input score 44
- Conflict-of-interest policy: Pass
- Whistleblower policy: Fail
- Document-retention policy: Fail
- CEO compensation review process: Pass
- Other executive compensation review process: Fail
- Form 990 shared with the board: Pass
- Board meeting minutes documented: Pass
- Audit committee oversight: Missing
- Independent financial-statement audit: Fail
Sustainability
- Operating margin: -34%; rating input score 8; 8th percentile among comparable filings
- Total-asset coverage ratio: 0.52; rating input score 25; 25th percentile among comparable filings
- Liabilities to assets ratio: 0.02; rating input score 41; 41st percentile among comparable filings
- Officer compensation ratio: 34.5%; rating input score 8; 8th percentile among comparable filings
Growth
- Program expense growth: 1.2% per year; rating input score 100; 36th percentile among comparable filings
- Revenue growth: 1.1% per year; rating input score 100; 30th percentile among comparable filings
- Asset growth: 12.4% per year; rating input score 100; 72nd percentile among comparable filings
Details
- Where the money goes: 100% of revenue deployed · 90.6% of spending went to programs
- Governance: 5 of 6 board members independent · 4 of 9 filing controls reported
- Programs: 7 filed program accomplishments · $343K in reported program spending
- Leadership: top reported pay $75K · 6 people listed
- Consistency: 25 of 25 current checks pass
- Schedules: 4 filed schedules · includes major donors
- Filing history: 15 filing years from 2010 to 2024
- Contacts: How to reach this organization
- Money network: 2 filed money-flow records
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- Moderate — Accountability: Governance controls: 4 of 8 not reported.
- Moderate — Financial Efficiency: Fundraising efficiency scored 30/100.
- High — Sustainability: Operating margin scored 8/100.
- High — Sustainability: Total-asset coverage ratio scored 25/100.
- High — Sustainability: Officer compensation ratio scored 8/100.
- Moderate — Sustainability: Liabilities to assets ratio scored 41/100.