Shore Region Tourism Council
Nonprofit profile at a glance
- EIN
- 223507785
- IRS 990 coverage
- 2013–2013
- Forms available
- Form 990 2013
- Location
- Neptune, NJ, USA
- Phone
- 7322449283
- Rating
- 71
- Verdict
- SUPPORTED
- Rating confidence
- Moderate
- Sector
- Economic Development
Reported finances
- Revenue
- $257,563
- Expenses
- $269,013
- Assets
- $51,957
- Liabilities
- $4,300
Source: IRS Form 990. Selected filing: tax year 2013. Amounts in USD.
Leadership & pay
16 people listed
Highest reported compensation
- ROBERT HILTON (EXECUTIVE DI): $68,920 total reported compensation
Source: IRS Form 990. Selected filing: tax year 2013. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
The purpose of the organization is to promote, assist and aid in the development of tourism in New Jersey's shore region, which includes the counties of monmouth and ocean. These activities may include the coordination of tourism development and promotional activities with the monmouth county government, ocean county government, and New Jersey government and New Jersey state government tourism agency.
What it reported doing in 2013
Marketing of the businesses and attractions of the New Jersey shore region of monmouth and ocean counties in various media including print, radio and trade shows.
Operating model
- Revenue model
- Mixed. Its operating money came from several sources; no one source provided a clear majority.
- Distribution model
- Direct operator. The filing allocates 100% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.
The verdict
SUPPORTED - A large share of available resources goes toward mission work and the filed numbers largely add up. Some filing-based governance responses are negative or unanswered and expenses are high relative to revenue.
Rating breakdown
- Financial Efficiency: 68
- Transparency & Controls: 90
- Accountability: 79
- Sustainability: 24
- Growth: NotEnoughData
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: 78.1%; rating input score 78
- Program expense ratio: 74.9%; rating input score 75
- Fundraising efficiency: Limited
Transparency & Controls
- Consistency checks: 100%; rating input score 100; 63rd percentile among comparable filings
- Pay-setting controls: Limited
- Foreign activity oversight: Limited
- Grant itemization coverage: Limited
- Major donor itemization: Limited
- Related-party transparency: Limited
Accountability
- Independent voting board: 100%; rating input score 100; 63rd percentile among comparable filings
- Governance controls: 4 of 8 controls in place; rating input score 50
- Conflict-of-interest policy: Fail
- Whistleblower policy: Fail
- Document-retention policy: Fail
- CEO compensation review process: NotApplicable
- Other executive compensation review process: Fail
- Form 990 shared with the board: Pass
- Board meeting minutes documented: Pass
- Audit committee oversight: Pass
- Independent financial-statement audit: Pass
Sustainability
- Operating margin: -4.4%; rating input score 30; 30th percentile among comparable filings
- Total-asset coverage ratio: 0.19; rating input score 12; 12th percentile among comparable filings
- Liabilities to assets ratio: 0.08; rating input score 39; 39th percentile among comparable filings
- Officer compensation ratio: 25.6%; rating input score 14; 14th percentile among comparable filings
Growth
- Program expense growth: Limited
- Revenue growth: Limited
- Asset growth: Limited
Details
- Where the money goes: 78.1% of revenue deployed · 74.9% of spending went to programs
- Governance: 22 of 22 board members independent · 4 of 8 filing controls reported
- Programs: 1 filed program accomplishment · $201K in reported program spending
- Leadership: top reported pay $69K · 16 people listed
- Consistency: 25 of 25 current checks pass
- Schedules: 2 filed schedules
- Contacts: How to reach this organization
- Money network: 1 filed money-flow record
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- Review — Accountability: Governance controls: 4 of 8 not reported.
- Moderate — Sustainability: Operating margin scored 30/100.
- High — Sustainability: Total-asset coverage ratio scored 12/100.
- High — Sustainability: Officer compensation ratio scored 14/100.
- Moderate — Sustainability: Liabilities to assets ratio scored 39/100.