Shadow Her

Nonprofit profile at a glance

EIN
923249984
IRS 990-EZ coverage
2023–2024
Forms available
Form 990-EZ 2024
Location
King of Prussia, PA, USA
Phone
4849047500
Rating
79
Verdict
SUPPORTED
Rating confidence
Moderate
Sector
Professional Societies, Associations

Official website

Reported finances

Revenue
$52,416
Expenses
$38,953
Assets
$14,292
Liabilities
$100

Source: IRS Form 990-EZ. Selected filing: tax year 2024. Amounts in USD.

Leadership & pay

10 people listed

Executive titles in this filing

  • MARCIA O'CONNOR (PRESIDENT)
  • MEGHAN POPOLEO (VICE PRESIDENT)

People named in this filing

  • AMY COBB (ASSOCIATE DIRECTOR & SECRE)
  • KAREN ROBINSON (BOARD MEMBER)
  • GINNY PALMERI (BOARD MEMBER)

Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.

Source: IRS Form 990-EZ. Selected filing: tax year 2024. Names and roles reflect this filing, not necessarily current officeholders.

Overview

Mission

The purpose of the organization is to empower women entrepreneurs of all backgrounds, ages, and abilities by providing a safe and inclusive community that fosters mentorship, advocacy, and educational resources.

What it reported doing in 2024

Community events events held specifically in support of other women business owners to raise awareness and celebrate the success of local woman entrepreneurs.

Operating model

Revenue model
Donor-supported. 100% of the money available for current operations came from contributions and gifts.
Distribution model
Direct operator. The filing allocates 100% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.

The verdict

SUPPORTED - The filed numbers largely add up and a large share of available resources goes toward mission work. Program spending has declined or grown slowly and revenue has declined or grown slowly.

Rating breakdown

  • Financial Efficiency: 70
  • Transparency & Controls: 100
  • Sustainability: 54
  • Growth: 20

Detailed rating inputs

Financial Efficiency

  • Mission deployment rate: 62%; rating input score 62
  • Program expense ratio: 83.4%; rating input score 83

Transparency & Controls

  • Consistency checks: 100%; rating input score 100; 52nd percentile among comparable filings
  • Major donor itemization: Yes; rating input score 100

Sustainability

  • Operating margin: 25.7%; rating input score 78; 78th percentile among comparable filings
  • Total-asset coverage ratio: 0.37; rating input score 24; 24th percentile among comparable filings
  • Liabilities to assets ratio: 0.01; rating input score 30; 30th percentile among comparable filings
  • Officer compensation ratio: 0%; rating input score 56; 56th percentile among comparable filings

Growth

  • Program expense growth: -33.7% per year; rating input score 0; 12th percentile among comparable filings
  • Revenue growth: -17.9% per year; rating input score 0; 16th percentile among comparable filings
  • Asset growth: 180.6% per year; rating input score 100; 99th percentile among comparable filings

Details

  • Where the money goes: 62% of revenue deployed · 83.4% of spending went to programs
  • Governance: Filed governance answers
  • Accomplishments: 1 filed program accomplishment · $32K in reported program spending
  • Leadership: top reported pay $0 · 10 people listed
  • Consistency: 8 of 8 current checks pass
  • Schedules: 3 filed schedules
  • Filing history: 2 filing years from 2023 to 2024
  • Contacts: How to reach this organization
  • Money network: Resolved incoming and outgoing counterparties from filed money flows.
  • Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
  • People: Everyone the filings name, and which of them the filings identify by more than a name.

Key Signals

Signals prioritize questions for review. They are not findings of misconduct.

  • High — Growth: Program expense growth scored 0/100.
  • High — Growth: Revenue growth scored 0/100.
  • High — Sustainability: Total-asset coverage ratio scored 24/100.
  • Moderate — Sustainability: Liabilities to assets ratio scored 30/100.
  • Review — Sustainability: Officer compensation ratio scored 56/100.