SHRM Sarasota

Nonprofit profile at a glance

EIN
650145670
IRS 990-EZ coverage
2012–2024
Official website data refreshed
Sep 2026
Forms available
Form 990-EZ 2024, Form 990-N 2011
Location
Sarasota, FL, USA
Phone
9419284679
Rating
83
Verdict
STRONG
Rating confidence
Moderate
Sector
Chambers of Commerce & Business Leagues

Official website

Reported finances

Revenue
$94,925
Expenses
$90,327
Assets
$30,733
Liabilities
$0

Source: IRS Form 990-EZ. Selected filing: tax year 2024. Amounts in USD.

Leadership & pay

12 people listed

Executive titles in this filing

  • ROSEANNE GUTMANN (IMMEDIATE PAST PRESIDENT)
  • DENISE GOERKE (PRESIDENT)
  • KYLE ROGERS (PRESIDENT ELECT)
  • KARLA DETERT (VICE PRESIDENT)

People named in this filing

  • ROSEANNE GUTMANN (IMMEDIATE PAST PRESIDENT)
  • DENISE GOERKE (PRESIDENT)
  • KYLE ROGERS (PRESIDENT ELECT)

Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.

Source: IRS Form 990-EZ. Selected filing: tax year 2024. Names and roles reflect this filing, not necessarily current officeholders.

Overview

Mission

To be the leading voice for the human resources profession in the Sarasota and Manatee county area, providing professional development, networking, and advocacy for HR professionals.

What it reported doing in 2024

Originally known as the sarasota personnel association, sarasota manatee human resource association (shra) was formed through the commitment of (then) personnel professionals as a meeting ground for discussing issues related to personnel administration. Today, shra has over 275 professional and student members from across sarasota and manatee counties in Florida. The mission of shra is to: strive for the highest standards of professionalism and ethical conduct in the field of human resources, while also developing a greater appreciation for this field. Additionally, shra seeks to be a valued resource in the general business community, as well as members' individual organizations. Shra actively promotes professional certification and continuing education in the field of human resources and is committed to serving hr professionals in the community through the advancement of the hr profession.

Operating model

Revenue model
Earned-program. 77% of the money available for current operations came from fees and other program revenue.
Distribution model
Member-benefit provider. The nonprofit used 100% of its reported program spending for member benefits.

The verdict

STRONG - A large share of available resources goes toward mission work and the filed numbers largely add up. Total assets are small relative to annual expenses; liquid coverage is unknown and expenses are high relative to revenue.

Rating breakdown

  • Financial Efficiency: 86
  • Transparency & Controls: 82
  • Sustainability: 47
  • Growth: 100

Detailed rating inputs

Financial Efficiency

  • Mission deployment rate: 83.7%; rating input score 84
  • Program expense ratio: 88%; rating input score 88

Transparency & Controls

  • Consistency checks: 100%; rating input score 100; 52nd percentile among comparable filings
  • Major donor itemization: Limited

Sustainability

  • Operating margin: 4.8%; rating input score 54; 54th percentile among comparable filings
  • Total-asset coverage ratio: 0.34; rating input score 23; 23rd percentile among comparable filings
  • Liabilities to assets ratio: 0; rating input score 68; 68th percentile among comparable filings
  • Officer compensation ratio: 0%; rating input score 56; 56th percentile among comparable filings

Growth

  • Program expense growth: 13.2% per year; rating input score 100; 76th percentile among comparable filings
  • Revenue growth: 3.7% per year; rating input score 100; 67th percentile among comparable filings
  • Asset growth: 3.6% per year; rating input score 100; 53rd percentile among comparable filings

Details

  • What they do: 2 operating locations identified
  • Where the money goes: 83.7% of revenue deployed · 88% of spending went to programs
  • Governance: Filed governance answers
  • Accomplishments: 1 filed program accomplishment · $79K in reported program spending
  • Leadership: top reported pay $0 · 12 people listed
  • Consistency: 9 of 9 current checks pass
  • Schedules: 1 filed schedules
  • Filing history: 13 filing years from 2012 to 2024
  • Contacts: How to reach this organization
  • Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
  • People: Everyone the filings name, and which of them the filings identify by more than a name.

Key Signals

Signals prioritize questions for review. They are not findings of misconduct.

  • High — Sustainability: Total-asset coverage ratio scored 23/100.
  • Review — Sustainability: Operating margin scored 54/100.
  • Review — Sustainability: Officer compensation ratio scored 56/100.