San Diego Rose Society

Nonprofit profile at a glance

EIN
956100556
IRS 990-EZ coverage
2025–2025
Forms available
Form 990 2024, Form 990-EZ 2025, Form 990-N 2022
Location
San Diego, CA, USA
Phone
8585313572
Rating
85
Verdict
STRONG
Rating confidence
Moderate
Sector
Garden Club, Horticultural Program

Reported finances

Revenue
$74,357
Expenses
$95,068
Assets
$88,909
Liabilities
$0

Source: IRS Form 990-EZ. Selected filing: tax year 2025. Amounts in USD.

Leadership & pay

4 people listed

Executive titles in this filing

  • ROBERT RUSSELL (PRESIDENT)
  • ZELLA BURK (VICE PRESIDENT)

People named in this filing

  • NATALIE STOUT (Treasurer)
  • ROBERT RUSSELL (PRESIDENT)
  • ZELLA BURK (VICE PRESIDENT)

Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.

Source: IRS Form 990-EZ. Selected filing: tax year 2025. Names and roles reflect this filing, not necessarily current officeholders.

Overview

Mission

Serving the needs of thousands of rose growers in San Diego County with educational seminars and field trips, monthly meeting speakers, sponsoring rose shows, and helping to maintain a public rose garden at Balboa Park.

What it reported doing in 2025

Spring Rose Show and Fall Rose Show and San Diego County fair displays. Displays Roses, provides education, open to public

Operating model

Revenue model
Other-operating. 73% of the money available for current operations came from other operating revenue.
Distribution model
Direct operator. The filing allocates 100% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.

The verdict

STRONG - A large share of available resources goes toward mission work and the filed numbers largely add up. Expenses are high relative to revenue and assets have declined or grown slowly.

Rating breakdown

  • Financial Efficiency: 96
  • Transparency & Controls: 82
  • Sustainability: 36
  • Growth: 40

Detailed rating inputs

Financial Efficiency

  • Mission deployment rate: 100%; rating input score 100
  • Program expense ratio: 89.1%; rating input score 89

Transparency & Controls

  • Consistency checks: 77.8%; rating input score 78; 2nd percentile among comparable filings
  • Major donor itemization: Yes; rating input score 100

Sustainability

  • Operating margin: -27.9%; rating input score 18; 18th percentile among comparable filings
  • Total-asset coverage ratio: 0.94; rating input score 46; 46th percentile among comparable filings
  • Liabilities to assets ratio: 0; rating input score 66; 66th percentile among comparable filings
  • Officer compensation ratio: 0%; rating input score 56; 56th percentile among comparable filings

Growth

  • Program expense growth: Limited
  • Revenue growth: 2.8% per year; rating input score 100; 61st percentile among comparable filings
  • Asset growth: -10.4% per year; rating input score 0; 17th percentile among comparable filings

Details

  • Where the money goes: 100% of revenue deployed · 89.1% of spending went to programs
  • Governance: Filed governance answers
  • Accomplishments: 4 filed program accomplishments · $85K in reported program spending
  • Leadership: top reported pay $0 · 4 people listed
  • Consistency: 7 of 7 current checks pass
  • Schedules: 3 filed schedules
  • Filing history: 1 filing year from 2025
  • Contacts: How to reach this organization
  • Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
  • People: Everyone the filings name, and which of them the filings identify by more than a name.

Key Signals

Signals prioritize questions for review. They are not findings of misconduct.

  • High — Sustainability: Operating margin scored 18/100.
  • High — Growth: Asset growth scored 0/100.
  • Moderate — Sustainability: Total-asset coverage ratio scored 46/100.
  • Review — Sustainability: Officer compensation ratio scored 56/100.