Rising Outdoor Initiative
Nonprofit profile at a glance
- EIN
- 994728993
- IRS 990-EZ coverage
- 2024–2025
- Forms available
- Form 990-EZ 2025
- Location
- Lucedale, MS, USA
- Phone
- 2515082875
- Rating
- 96
- Verdict
- STRONG
- Rating confidence
- Moderate
- Sector
- Fishing, Hunting
Reported finances
- Revenue
- $60,750
- Expenses
- $60,623
- Assets
- $127
Source: IRS Form 990-EZ. Selected filing: tax year 2025. Amounts in USD.
Leadership & pay
6 people listed
Executive titles in this filing
- Bradley Howell (President)
- Jacquelyn Howell (Vice President/secretary)
People named in this filing
- Bradley Howell (President)
- Jacquelyn Howell (Vice President/secretary)
- Brandon Howell (Board Member)
Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.
Source: IRS Form 990-EZ. Selected filing: tax year 2025. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
At Rising Outdoor Initiative (ROI), our mission is to empower future generations by providing hands-on hunting and fishing opportunities to those with limited resources. We are committed to promoting sportsmanship, teaching essential skills and safety practices, and fostering a deep understanding of the vital role that responsible outdoor activities play in conservation efforts. Through education and immersive experiences, we aim to raise awareness of the importance of sustainable outdoor practices in preserving our ecosystems and supporting our economy, ensuring a lasting, positive impact for individuals and the environment.
What it reported doing in 2025
A week long STEM based summer camp for youths ages 8 - 14 that was centered around nature and learning outdoor skills. There were 16 youth participants including three teenage camp assistants. Funds used for rental of camp grounds, supplies for camp activities, and food/drinks for the kids for the week.
Operating model
- Revenue model
- Donor-supported. 100% of the money available for current operations came from contributions and gifts.
- Distribution model
- Direct operator. The filing allocates 100% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.
The verdict
STRONG - A large share of available resources goes toward mission work and the filed numbers largely add up. Total assets are small relative to annual expenses; liquid coverage is unknown and expenses are high relative to revenue.
Rating breakdown
- Financial Efficiency: 100
- Transparency & Controls: 100
- Sustainability: 30
- Growth: 80
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: 99.8%; rating input score 100
- Program expense ratio: 100%; rating input score 100
Transparency & Controls
- Consistency checks: 100%; rating input score 100; 51st percentile among comparable filings
- Major donor itemization: Yes; rating input score 100
Sustainability
- Operating margin: 0.2%; rating input score 45; 45th percentile among comparable filings
- Total-asset coverage ratio: 0; rating input score 6; 6th percentile among comparable filings
- Liabilities to assets ratio: Limited
- Officer compensation ratio: 0%; rating input score 56; 56th percentile among comparable filings
Growth
- Program expense growth: 41% per year; rating input score 100; 90th percentile among comparable filings
- Revenue growth: 29.6% per year; rating input score 100; 93rd percentile among comparable filings
- Asset growth: -193.3% per year; rating input score 0; 0th percentile among comparable filings
Details
- Where the money goes: 99.8% of revenue deployed · 100% of spending went to programs
- Governance: Filed governance answers
- Accomplishments: 3 filed program accomplishments · $61K in reported program spending
- Leadership: top reported pay $0 · 6 people listed
- Consistency: 6 of 6 current checks pass
- Schedules: 2 filed schedules
- Filing history: 2 filing years from 2024 to 2025
- Contacts: How to reach this organization
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- High — Sustainability: Total-asset coverage ratio scored 6/100.
- Moderate — Sustainability: Operating margin scored 45/100.
- High — Growth: Asset growth scored 0/100.
- Review — Sustainability: Officer compensation ratio scored 56/100.