Redf
Nonprofit profile at a glance
- EIN
- 542132153
- IRS 990 coverage
- 2013–2025
- Forms available
- Form 990 2025
- Location
- San Francisco, CA, USA
- Phone
- 4155616677
- Rating
- 82
- Verdict
- STRONG
- Rating confidence
- Moderate
- Sector
- Alliance/Advocacy
Reported finances
- Revenue
- $27,312,973
- Expenses
- $29,756,543
- Assets
- $37,266,135
- Liabilities
- $3,495,044
Source: IRS Form 990. Selected filing: tax year 2025. Amounts in USD.
Leadership & pay
29 people listed
Executive titles in this filing
- MARIA KIM (PRESIDENT & CEO)
- KAREN CHERN ZANGLE (VICE PRESIDENT, PROGRAMS)
- JEFFERY BERGQUIST (VICE PRESIDENT, STRATEGY)
Highest reported compensation
- MARIA KIM (PRESIDENT & CEO): $404,731 total reported compensation
- BRIAN WILLIAMS (DIRECTOR, HUMAN RESOURCES): $280,436 total reported compensation
- GREGORY ERICKSEN (SR DIR, GOV'T PARTNERSHIPS & POLICY): $262,233 total reported compensation
Source: IRS Form 990. Selected filing: tax year 2025. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
Redefine alliance invests in businesses that reveal and reinforce the talent of people breaking through barriers to employment.
What it reported doing in 2025
Community: in response to the ever-growing field of employment social enterprises (eses) and the catalytic learning that can take place when they have a platform in which to connect, redefine alliance offers community, a dedicated space and curated resources to help our social enterprise partners and their staff connect, grow, and lead. Community services include affinity groups to build deeper connections between entrepreneurs, in-person and online gatherings to inform future strategy and learn with each other, network-wide professional development, and individualized coaching for entrepreneurs.
Operating model
- Revenue model
- Donor-supported. 78% of the money available for current operations came from contributions and gifts.
- Distribution model
- Hybrid. The nonprofit split its reported program spending across 75% for direct work, and 25% for grants.
- Includes noncash contributions: Reported contributions include donated property or goods.
The verdict
STRONG - A large share of available resources goes toward mission work and the filed numbers largely add up. Expenses are high relative to revenue and fundraising costs are high for each dollar raised.
Rating breakdown
- Financial Efficiency: 83
- Transparency & Controls: 79
- Accountability: 96
- Sustainability: 25
- Growth: 100
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: 89.6%; rating input score 90
- Program expense ratio: 82.2%; rating input score 82
- Fundraising efficiency: $19.37 raised per $1 spent on fundraising; rating input score 53; 53rd percentile among comparable filings
Transparency & Controls
- Consistency checks: 100%; rating input score 100; 64th percentile among comparable filings
- Pay-setting controls: 2 of 6 controls in place; rating input score 33
- Compensation committee: Missing
- Independent consultant: Missing
- Other Form 990s reviewed: Missing
- Written employment contract: Missing
- Compensation survey or study: Pass
- Board or committee approval: Pass
- Foreign activity oversight: Limited
- Grant itemization coverage: 99.6%; rating input score 100; 46th percentile among comparable filings
- Major donor itemization: Yes; rating input score 100
- Related-party transparency: Limited
Accountability
- Independent voting board: 94.1%; rating input score 94; 23rd percentile among comparable filings
- Governance controls: 9 of 9 controls in place; rating input score 100
- Conflict-of-interest policy: Pass
- Whistleblower policy: Pass
- Document-retention policy: Pass
- CEO compensation review process: Pass
- Other executive compensation review process: Pass
- Form 990 shared with the board: Pass
- Board meeting minutes documented: Pass
- Audit committee oversight: Pass
- Independent financial-statement audit: Pass
Sustainability
- Operating margin: -8.9%; rating input score 7; 7th percentile among comparable filings
- Total-asset coverage ratio: 1.25; rating input score 36; 36th percentile among comparable filings
- Liabilities to assets ratio: 0.09; rating input score 67; 67th percentile among comparable filings
- Officer compensation ratio: 9.2%; rating input score 28; 28th percentile among comparable filings
Growth
- Program expense growth: 10.8% per year; rating input score 100; 70th percentile among comparable filings
- Revenue growth: 6.1% per year; rating input score 100; 51st percentile among comparable filings
- Asset growth: 6.9% per year; rating input score 100; 49th percentile among comparable filings
Details
- Where the money goes: 89.6% of revenue deployed · 82.2% of spending went to programs
- Governance: 16 of 17 board members independent · 9 of 9 filing controls reported
- Programs: 4 filed program accomplishments · $24.5M in reported program spending
- Leadership: top reported pay $405K · 29 people listed · 2 of 6 pay-setting controls reported
- Highest-paid contractors: 5 contractors listed · $1.3M reported
- Consistency: 35 of 35 current checks pass
- Schedules: 8 filed schedules · includes major donors, grants, and executive pay
- Filing history: 13 filing years from 2013 to 2025
- Contacts: How to reach this organization
- Money network: 75 filed money-flow records
- Related organizations: 63 filed related-organization links
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- High — Sustainability: Operating margin scored 7/100.
- Review — Financial Efficiency: Fundraising efficiency scored 53/100.
- Moderate — Sustainability: Total-asset coverage ratio scored 36/100.
- High — Sustainability: Officer compensation ratio scored 28/100.