Piedmont Land Conservancy
Nonprofit profile at a glance
- EIN
- 561704433
- IRS 990 coverage
- 2010–2025
- Forms available
- Form 990 2025
- Location
- Greensboro, NC, USA
- Phone
- 3366910088
- Rating
- 78
- Verdict
- SUPPORTED
- Rating confidence
- Moderate
- Sector
- Land Resources Conservation
Reported finances
- Revenue
- $10,164,468
- Expenses
- $4,253,741
- Assets
- $31,161,625
- Liabilities
- $360,635
Source: IRS Form 990. Selected filing: tax year 2025. Amounts in USD.
Leadership & pay
18 people listed
Executive titles in this filing
- WILLIAM HINMAN (DIRECTOR, VICE PRESIDENT)
- KEVIN REDDING (EXECUTIVE DIRECTOR)
Highest reported compensation
- KEVIN REDDING (EXECUTIVE DIRECTOR): $143,283 total reported compensation
- KALEN KINGSBURY (ASSOCIATE DIRECTOR/LEGAL C): $129,743 total reported compensation
Source: IRS Form 990. Selected filing: tax year 2025. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
The mission of piedmont land conservancy is to protect natural and scenic lands, farms, and green space in piedmont North Carolina to enrich the quality of life for our communities and for future generations.
What it reported doing in 2025
Land protection projects - during 2026 the organization acquired 251 acres through purchase or donation that are to be permanently protected. It was also gifted 76 acres as contributuons to an ongoing capital campaign to protect a large undeveloped urban property owned by guilford college. This property holds historical significance as the site of revolutionary war battles and as a part of the underground railroad before the us civil war. Of the 76 acres donated, 5 were sold and 71 will be sold to raise funds for the guilford woods project. The organization transferred 552 acres to the us park service to become part of the blue ridge parkway lands. Conservation easements were placed on 560 acres, permanently protecting the property from development. The organization also began work on several other projects that are expected to result in property being protected in fiscal 2026.
Operating model
- Revenue model
- Donor-supported. 84% of the money available for current operations came from contributions and gifts.
- Distribution model
- Direct operator. The filing allocates 100% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.
- Includes noncash contributions: Reported contributions include donated property or goods.
The verdict
SUPPORTED - The filed numbers largely add up and most voting board members are independent. A relatively small share of available resources goes toward mission work and program spending has declined or grown slowly.
Rating breakdown
- Financial Efficiency: 59
- Transparency & Controls: 92
- Accountability: 100
- Sustainability: 84
- Growth: 60
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: 39.1%; rating input score 39
- Program expense ratio: 87.7%; rating input score 88
- Fundraising efficiency: $36.39 raised per $1 spent on fundraising; rating input score 70; 70th percentile among comparable filings
Transparency & Controls
- Consistency checks: 100%; rating input score 100; 64th percentile among comparable filings
- Pay-setting controls: Limited
- Foreign activity oversight: Limited
- Grant itemization coverage: Limited
- Major donor itemization: Yes; rating input score 100
- Related-party transparency: Limited
Accountability
- Independent voting board: 100%; rating input score 100; 64th percentile among comparable filings
- Governance controls: 9 of 9 controls in place; rating input score 100
- Conflict-of-interest policy: Pass
- Whistleblower policy: Pass
- Document-retention policy: Pass
- CEO compensation review process: Pass
- Other executive compensation review process: Pass
- Form 990 shared with the board: Pass
- Board meeting minutes documented: Pass
- Audit committee oversight: Pass
- Independent financial-statement audit: Pass
Sustainability
- Operating margin: 58.2%; rating input score 93; 93rd percentile among comparable filings
- Total-asset coverage ratio: 7.33; rating input score 82; 82nd percentile among comparable filings
- Liabilities to assets ratio: 0.01; rating input score 88; 88th percentile among comparable filings
- Officer compensation ratio: 6.4%; rating input score 47; 47th percentile among comparable filings
Growth
- Program expense growth: -3.9% per year; rating input score 0; 5th percentile among comparable filings
- Revenue growth: 6.1% per year; rating input score 100; 51st percentile among comparable filings
- Asset growth: 6.1% per year; rating input score 100; 43rd percentile among comparable filings
Details
- Where the money goes: 39.1% of revenue deployed · 87.7% of spending went to programs
- Governance: 16 of 16 board members independent · 9 of 9 filing controls reported
- Programs: 3 filed program accomplishments · $3.7M in reported program spending
- Leadership: top reported pay $143K · 18 people listed
- Consistency: 33 of 33 current checks pass
- Schedules: 7 filed schedules · includes major donors
- Filing history: 12 filing years from 2010 to 2025
- Contacts: How to reach this organization
- Money network: 2 filed money-flow records
- Related organizations: 1 filed related-organization link
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- Moderate — Financial Efficiency: Mission deployment rate scored 39/100.
- High — Growth: Program expense growth scored 0/100.
- Moderate — Sustainability: Officer compensation ratio scored 47/100.