Omaha Better Birth Project
Nonprofit profile at a glance
- EIN
- 852740585
- IRS 990 coverage
- 2025–2025
- Forms available
- Form 990 2025, Form 990-EZ 2024, Form 990-N 2022
- Location
- Omaha, NE, USA
- Phone
- 4028895185
- Rating
- 69
- Verdict
- SUPPORTED
- Rating confidence
- Moderate
- Sector
- Womens' Centers
Reported finances
- Revenue
- $353,134
- Expenses
- $221,335
- Assets
- $252,408
- Liabilities
- $0
Source: IRS Form 990. Selected filing: tax year 2025. Amounts in USD.
Leadership & pay
11 people listed
Executive titles in this filing
- Samantha Wall (Executive Director)
Highest reported compensation
- Samantha Wall (Executive Director): $20,417 total reported compensation
- Emily Seddon (Associate Director): $10,917 total reported compensation
- Becky Baruth (Program Coordinator): $6,042 total reported compensation
Source: IRS Form 990. Selected filing: tax year 2025. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
To decrease inequities in childbirth by providing access to doula services, childbirth education, and prenatal & postpartum support for low-income and teen families in the Omaha area.
What it reported doing in 2025
Our community outreach and support program provided essential baby and postpartum supplies to more than 150 low-income and teen families. Through this program, we distributed items such as strollers, Pack 'n Plays, car seats, diapers, wipes, baby carriers, bottles, and hygiene kits to more than one hundred families in need. These items are more than just products, they are tools that support safety, bonding, and daily care during a critical time in a family's life. For many parents, especially teen and first-time parents, receiving these essentials brought peace of mind and allowed them to focus on nurturing their babies. Thanks to the generosity of our donors and community partners, we were able to meet the growing demand for supplies and respond quickly to urgent needs. These supplies helped bridge gaps in access, especially for families without reliable transportation or stable housing. In every package we deliver, we aim to provide not just material goods, but also a message: you are not alone, and your community cares about you and your baby. Additionally, we hosted our annual Community Baby Shower, a joyful and empowering event to celebrate expectant and new parents in our community. The event brought together 50 families for a day filled with connection, learning, and support. Attendees participated in interactive education sessions on maternal mental health & breastfeeding. In addition to learning opportunities, families received essential baby items including strollers, baby gates, diaper bags full of goodies, and more. Community organizations were onsite to connect parents with local resources such as health services, housing support, and early childhood programs. Most importantly, the event offered a chance for parents to come together, build community, and feel honored during this important chapter of their lives. We are grateful to our volunteers, donors, and partners who helped make this celebration possible. Lastly, we participated in several community events, sharing resources, supplies, and educational information to families across the Omaha community.
Operating model
- Revenue model
- Donor-supported. 100% of the money available for current operations came from contributions and gifts.
- Distribution model
- Grant intermediary. The nonprofit sent 79% of its reported program spending out as grants.
The verdict
SUPPORTED - A large share of total spending goes to programs and the filed numbers largely add up. A relatively small share of available resources goes toward mission work and the filing does not identify recipients for some grant dollars.
Rating breakdown
- Financial Efficiency: 64
- Transparency & Controls: 64
- Accountability: 91
- Sustainability: 64
- Growth: 60
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: 58.6%; rating input score 59
- Program expense ratio: 93.5%; rating input score 94
- Fundraising efficiency: Limited
Transparency & Controls
- Consistency checks: 90.9%; rating input score 91; 15th percentile among comparable filings
- Pay-setting controls: Limited
- Foreign activity oversight: Limited
- Grant itemization coverage: 3%; rating input score 3; 41st percentile among comparable filings
- Major donor itemization: Yes; rating input score 100
- Related-party transparency: Limited
Accountability
- Independent voting board: 100%; rating input score 100; 64th percentile among comparable filings
- Governance controls: 7 of 9 controls in place; rating input score 78
- Conflict-of-interest policy: Pass
- Whistleblower policy: Pass
- Document-retention policy: Pass
- CEO compensation review process: Pass
- Other executive compensation review process: Pass
- Form 990 shared with the board: Pass
- Board meeting minutes documented: Pass
- Audit committee oversight: Missing
- Independent financial-statement audit: Fail
Sustainability
- Operating margin: 37.3%; rating input score 85; 85th percentile among comparable filings
- Total-asset coverage ratio: 1.14; rating input score 44; 44th percentile among comparable filings
- Liabilities to assets ratio: 0; rating input score 77; 77th percentile among comparable filings
- Officer compensation ratio: 16.9%; rating input score 21; 21st percentile among comparable filings
Growth
- Program expense growth: Limited
- Revenue growth: 24.5% per year; rating input score 100; 90th percentile among comparable filings
- Asset growth: 15.1% per year; rating input score 100; 75th percentile among comparable filings
Details
- Where the money goes: 58.6% of revenue deployed · 93.5% of spending went to programs
- Governance: 7 of 7 board members independent · 7 of 9 filing controls reported
- Programs: 3 filed program accomplishments · $207K in reported program spending
- Leadership: top reported pay $20K · 11 people listed
- Consistency: 40 of 42 current checks pass · 2 findings to review
- Schedules: 4 filed schedules · includes major donors and grants
- Contacts: How to reach this organization
- Money network: 5 filed money-flow records
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- Review — Financial Efficiency: Mission deployment rate scored 59/100.
- High — Transparency & Controls: Grant itemization coverage scored 3/100.
- Review — Accountability: Governance controls: Independent financial-statement audit not reported.
- Moderate — Sustainability: Total-asset coverage ratio scored 44/100.
- High — Sustainability: Officer compensation ratio scored 21/100.
- Moderate — Transparency & Controls: Schedule A contributions reconciliation did not reconcile in the filed values.
- Review — Transparency & Controls: Domestic grant itemization did not reconcile in the filed values.