Notmykid

Nonprofit profile at a glance

EIN
860988329
IRS 990 coverage
2010–2024
Forms available
Form 990 2024
Location
Scottsdale, AZ, USA
Phone
4806885266
Rating
78
Verdict
SUPPORTED
Rating confidence
Moderate
Sector
Family Services

Official website

Reported finances

Revenue
$3,808,842
Expenses
$3,027,985
Assets
$6,479,772
Liabilities
$2,831,837

Source: IRS Form 990. Selected filing: tax year 2024. Amounts in USD.

Leadership & pay

23 people listed

Executive titles in this filing

  • ALAN DUKE SCHWARTZ CIC (PRESIDENT)
  • KRISTEN GENOVESE (CHIEF EXECUTIVE OFFICER)

Highest reported compensation

  • KRISTEN GENOVESE (CHIEF EXECUTIVE OFFICER): $184,487 total reported compensation
  • SARAH GRADO (CHIEF PROGRAMS OFFICER): $117,724 total reported compensation
  • AHRIZA MARTINEZ (CHIEF OPERATING OFFICER): $117,212 total reported compensation

Source: IRS Form 990. Selected filing: tax year 2024. Names and roles reflect this filing, not necessarily current officeholders.

Overview

Mission

Notmykid empowers youth, families, and communities by providing evidence-based prevention, early intervention, and behavioral health support programs that address substance use, mental health, and overall well-being.

What it reported doing in 2024

Notmykid's inspiring and engaging prevention education presentations equip adults with lifesaving prevention tools and youth with healthy coping skills. We accomplish this by offering life skills training in schools, prevention workshops, parent and adult education, and education in the workplace. In fiscal year 2025, our team educated 134,926 individuals in person and virtually. We served 310 school and community partners and provided 1,184 programs addressing the following prevention topics for youth and adults: substance use, mental health, bullying, internet safety, and healthy relationships. In addition to our school and community-based programs, notmykid offers enrichment programs designed to equip youth with the social and emotional skills needed to thrive in the teen years.

Operating model

Revenue model
Donor-supported. 72% of the money available for current operations came from contributions and gifts.
Distribution model
Direct operator. The filing allocates 100% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.
  • Includes noncash contributions: Reported contributions include donated property or goods.

The verdict

SUPPORTED - A large share of available resources goes toward mission work and the filed numbers largely add up. Reported officer compensation is a large share of total spending, which may reflect staffing concentration and liabilities are high compared with assets.

Rating breakdown

  • Financial Efficiency: 73
  • Transparency & Controls: 70
  • Accountability: 100
  • Sustainability: 60
  • Growth: 100

Detailed rating inputs

Financial Efficiency

  • Mission deployment rate: 68%; rating input score 68
  • Program expense ratio: 84.9%; rating input score 85
  • Fundraising efficiency: $22.86 raised per $1 spent on fundraising; rating input score 63; 63rd percentile among comparable filings

Transparency & Controls

  • Consistency checks: 100%; rating input score 100; 63rd percentile among comparable filings
  • Pay-setting controls: 1 of 6 controls in place; rating input score 17
    • Compensation committee: Missing
    • Independent consultant: Missing
    • Other Form 990s reviewed: Missing
    • Written employment contract: Missing
    • Compensation survey or study: Missing
    • Board or committee approval: Pass
  • Foreign activity oversight: Limited
  • Grant itemization coverage: Limited
  • Major donor itemization: Yes; rating input score 100
  • Related-party transparency: Limited

Accountability

  • Independent voting board: 100%; rating input score 100; 63rd percentile among comparable filings
  • Governance controls: 9 of 9 controls in place; rating input score 100
    • Conflict-of-interest policy: Pass
    • Whistleblower policy: Pass
    • Document-retention policy: Pass
    • CEO compensation review process: Pass
    • Other executive compensation review process: Pass
    • Form 990 shared with the board: Pass
    • Board meeting minutes documented: Pass
    • Audit committee oversight: Pass
    • Independent financial-statement audit: Pass

Sustainability

  • Operating margin: 20.5%; rating input score 77; 77th percentile among comparable filings
  • Total-asset coverage ratio: 2.14; rating input score 64; 64th percentile among comparable filings
  • Liabilities to assets ratio: 0.44; rating input score 24; 24th percentile among comparable filings
  • Officer compensation ratio: 17.5%; rating input score 15; 15th percentile among comparable filings

Growth

  • Program expense growth: 16.3% per year; rating input score 100; 80th percentile among comparable filings
  • Revenue growth: 8.7% per year; rating input score 100; 63rd percentile among comparable filings
  • Asset growth: 11.2% per year; rating input score 100; 63rd percentile among comparable filings

Details

  • Where the money goes: 68% of revenue deployed · 84.9% of spending went to programs
  • Governance: 18 of 18 board members independent · 9 of 9 filing controls reported
  • Programs: 3 filed program accomplishments · $2.6M in reported program spending
  • Leadership: top reported pay $184K · 23 people listed · 1 of 6 pay-setting controls reported
  • Consistency: 31 of 31 current checks pass
  • Schedules: 7 filed schedules · includes major donors and executive pay
  • Filing history: 6 filing years from 2010 to 2024
  • Contacts: How to reach this organization
  • Money network: 4 filed money-flow records
  • Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
  • People: Everyone the filings name, and which of them the filings identify by more than a name.
  • Staff and benefit plans: Retirement and health plans the organization files with the Department of Labor, and the people in them.

Key Signals

Signals prioritize questions for review. They are not findings of misconduct.

Grant-readiness screening is separate from the live rating, not a measure of program quality. Review the source records before making a grant decision.

  • High — Sustainability: Officer compensation ratio scored 15/100.
  • High — Sustainability: Liabilities to assets ratio scored 24/100.
  • High — Grant Readiness: Federal audit findings: this organization reported findings in its latest federal Single Audit.