Milwaukee Downtown Inc

Nonprofit profile at a glance

EIN
391988035
IRS 990 coverage
2010–2024
Forms available
Form 990 2024
Location
Milwaukee, WI, USA
Phone
4142204700
Rating
82
Verdict
STRONG
Rating confidence
Moderate
Sector
Economic Development

Official website

Reported finances

Revenue
$2,739,934
Expenses
$2,320,619
Assets
$3,730,191
Liabilities
$633,777

Source: IRS Form 990. Selected filing: tax year 2024. Amounts in USD.

Leadership & pay

8 people listed

Executive titles in this filing

  • JOSEPH ULLRICH (IMMEDIATE PAST PRESIDENT)
  • KEVIN KENNEDY (VICE PRESIDENT)
  • TAMMY BABISCH (PRESIDENT (CHAIR))

Highest reported compensation

  • ELIZABETH WEIRICK (CHIEF EXECTIVE OFFICER): $309,884 total reported compensation
  • MATTHEW DORNER (ECONOMIC DEVELOPMENT DIREC): $167,178 total reported compensation

Source: IRS Form 990. Selected filing: tax year 2024. Names and roles reflect this filing, not necessarily current officeholders.

Overview

Mission

Lead and inspire believers in milwaukee to engage in efforts that build downtown as the thriving, sustainable, innovative, and vibrant heart of the community.

What it reported doing in 2024

Economic development and community projects: the organization promotes downtown as the top destination for businesses to locate and/or expand through a wide variety of strategies and programs. Strategies include: co-leading the connecting mke downtown plan 2040, creating collateral and communication pieces such as the downtown area investment map, the hop streetcar investment opportunities guide, mke blueprint magazine, real results newsletter, skywalk map, and regular business spotlights to tell the downtown development story. Milwaukee downtown is a go-to resource for accurate market data that is used by developers, investors, businesses and the brokerage community. Through the ceo call program and ongoing outreach, staff gathers data from business executives about the positives and challenges of doing business in downtown milwaukee, which ultimately provides a point of direction on new and existing initiatives. In addition to working with city of milwaukee staff on incentive programs such as facade, white box, and signage grants, staff has successfully implemented its own incentive program to attract business downtown that was created in partnership with bank five nine named the milwaukee downtown business development loan pool. Staff also promotes the use of the downtown pace loan pool, better buildings challenge, and opportunity zones. Milwaukee downtown is a trustee of the kiva zip loan program and an active member of the state's connect communities program.milwaukee downtown is a strong advocate for economic development projects and programs that are consistent with the organization's strategic plan and other new programs that are consistent with the organization's mission. Milwaukee downtown staff also is placing added emphasis on supporting the nighttime economy and hospitality industries through public art, branding, and connectivity projects. Staff also maintains lists of property available for lease/sale, and proves to be a go-to resource for downtown economic development information. Staff also is leading several quality of life initiatives that aim to make milwaukee a destination to live, attracting talent that in turns, attracts businesses in search of talent. These initiatives include downtown's first dog park, aesthetic under freeway lighting & murals, and improvements to downtown's open spaces and parks.public art implementations - led the coordination and fundraising efforts for various murals to beautify the public realm with art.activation - initiated new projects to enliven downtown's sidewalks, alleys, and other public spaces to boost pedestrian traffic and customers to brick-and-mortar businesses.reimagine red arrow park - a multi-year, public-private partnership to enhance this centralized public space, and to foster civic life in in the heart of the community, 365 days a year. Programming included downtown ice cape-ade in february, big truck day in may, and heart(beats) of the city powered by mgic, lunchtime concerts and food truck series targeting the returning downtown workforce, and jack-o-lantern jubilee in october. Downtown dog park - a collaborative effort between multiple public sectors, including the Wisconsin department of transportation, the city of milwaukee, and historic third ward bid #2, to transform an empty parcel of land underneath the i-794 overpass, between the milwaukee river and plankinton avenue, into downtown's first dog park.

Operating model

Revenue model
Affiliate-supported. 70% of the money available for current operations came from contributions from related organizations.
Distribution model
Direct operator. The filing allocates 92% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.
  • Includes noncash contributions: Reported contributions include donated property or goods.

The verdict

STRONG - A large share of available resources goes toward mission work and the filed numbers largely add up. Some filing-based governance responses are negative or unanswered and total assets are small relative to annual expenses; liquid coverage is unknown.

Rating breakdown

  • Financial Efficiency: 83
  • Transparency & Controls: 74
  • Accountability: 95
  • Sustainability: 59
  • Growth: 100

Detailed rating inputs

Financial Efficiency

  • Mission deployment rate: 79.4%; rating input score 79
  • Program expense ratio: 92.7%; rating input score 93
  • Fundraising efficiency: $39.18 raised per $1 spent on fundraising; rating input score 74; 74th percentile among comparable filings

Transparency & Controls

  • Consistency checks: 86.7%; rating input score 87; 2nd percentile among comparable filings
  • Pay-setting controls: 2 of 6 controls in place; rating input score 33
    • Compensation committee: Missing
    • Independent consultant: Missing
    • Other Form 990s reviewed: Missing
    • Written employment contract: Missing
    • Compensation survey or study: Pass
    • Board or committee approval: Pass
  • Foreign activity oversight: Limited
  • Grant itemization coverage: 99.2%; rating input score 99; 37th percentile among comparable filings
  • Major donor itemization: Yes; rating input score 100
  • Related-party transparency: Limited

Accountability

  • Independent voting board: 100%; rating input score 100; 63rd percentile among comparable filings
  • Governance controls: 7 of 8 controls in place; rating input score 88
    • Conflict-of-interest policy: Pass
    • Whistleblower policy: Pass
    • Document-retention policy: Pass
    • CEO compensation review process: NotApplicable
    • Other executive compensation review process: Fail
    • Form 990 shared with the board: Pass
    • Board meeting minutes documented: Pass
    • Audit committee oversight: Pass
    • Independent financial-statement audit: Pass

Sustainability

  • Operating margin: 15.3%; rating input score 71; 71st percentile among comparable filings
  • Total-asset coverage ratio: 1.61; rating input score 54; 54th percentile among comparable filings
  • Liabilities to assets ratio: 0.17; rating input score 48; 48th percentile among comparable filings
  • Officer compensation ratio: 9.3%; rating input score 32; 32nd percentile among comparable filings

Growth

  • Program expense growth: 5.3% per year; rating input score 100; 41st percentile among comparable filings
  • Revenue growth: 8.7% per year; rating input score 100; 63rd percentile among comparable filings
  • Asset growth: 15.4% per year; rating input score 100; 75th percentile among comparable filings

Details

  • Where the money goes: 79.4% of revenue deployed · 92.7% of spending went to programs
  • Governance: 6 of 6 board members independent · 7 of 8 filing controls reported
  • Programs: 4 filed program accomplishments · $2.2M in reported program spending
  • Leadership: top reported pay $310K · 8 people listed · 2 of 6 pay-setting controls reported
  • Consistency: 30 of 32 current checks pass · 2 findings to review
  • Schedules: 9 filed schedules · includes major donors, grants, and executive pay
  • Filing history: 15 filing years from 2010 to 2024
  • Contacts: How to reach this organization
  • Money network: 3 filed money-flow records
  • Related organizations: 3 filed related-organization links
  • Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
  • People: Everyone the filings name, and which of them the filings identify by more than a name.

Key Signals

Signals prioritize questions for review. They are not findings of misconduct.

  • Review — Accountability: Governance controls: Other executive compensation review process not reported.
  • Review — Sustainability: Total-asset coverage ratio scored 54/100.
  • Moderate — Transparency & Controls: Schedule A contributions reconciliation did not reconcile in the filed values.
  • Review — Transparency & Controls: Domestic grant itemization did not reconcile in the filed values.
  • Moderate — Sustainability: Officer compensation ratio scored 32/100.
  • Moderate — Sustainability: Liabilities to assets ratio scored 48/100.