Market Research Council Inc
Nonprofit profile at a glance
- EIN
- 364671199
- IRS 990-EZ coverage
- 2018–2024
- Forms available
- Form 990-EZ 2024
- Location
- New York, NY, USA
- Phone
- 6462094870
- Rating confidence
- Limited
- Sector
- Business and Industry
Reported finances
- Revenue
- $78,082
- Expenses
- $60,089
- Assets
- $45,097
Source: IRS Form 990-EZ. Selected filing: tax year 2024. Amounts in USD.
Leadership & pay
9 people listed
Executive titles in this filing
- STEVEN SNELL (President)
- JEFF HASELUM (Vice President)
- FIONA BLADES (Past President)
People named in this filing
- ANNE BROWN (Treasurer)
- STEVEN SNELL (President)
- JEFF HASELUM (Vice President)
Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.
Source: IRS Form 990-EZ. Selected filing: tax year 2024. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
The mission of market research council, inc. Is to:-provide the focal point around which distinguished marketing research professionals can gather for the development and advancement of their mutual interests.-stimulate the vigorous debate around the evolution of scientific study.-strive constantly for advancement in the techniques of fact-finding, analysis and presentation. Broaden the field for marketing research by stimulating a wider acceptance and use of its services.-encourage the study of marketing research as a profession in schools and colleges.-invite speakers to discuss studies, techniques and problems pertaining to marketing research and related subjects.-encourage the highest ethical practices in the preparation and use of marketing research with the constant aim of lifting the standards of the profession.
What it reported doing in 2024
The council hosts distinguished marketing professional speakers who discuss studies, techniques and problems pertaining to marketing research and related subjects.
Operating model
- Revenue model
- Cannot be determined from the filing. The filing does not provide enough consistent revenue detail to tell how this nonprofit funds its work.
- Distribution model
- Cannot be determined from the filing. The filing does not provide enough consistent spending detail to tell whether the nonprofit works directly or through others.
The verdict
- The available evidence is not sufficient to produce an overall rating for this filing. This is not a warning sign.
Rating breakdown
- Financial Efficiency: NotEnoughData
- Transparency & Controls: 82
- Sustainability: 54
- Growth: 20
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: Limited
- Program expense ratio: Limited
Transparency & Controls
- Consistency checks: 100%; rating input score 100; 52nd percentile among comparable filings
- Major donor itemization: Limited
Sustainability
- Operating margin: 23%; rating input score 76; 76th percentile among comparable filings
- Total-asset coverage ratio: 0.75; rating input score 39; 39th percentile among comparable filings
- Liabilities to assets ratio: Limited
- Officer compensation ratio: 0%; rating input score 56; 56th percentile among comparable filings
Growth
- Program expense growth: -23.2% per year; rating input score 0; 16th percentile among comparable filings
- Revenue growth: -0.6% per year; rating input score 0; 49th percentile among comparable filings
- Asset growth: 22.8% per year; rating input score 100; 88th percentile among comparable filings
Details
- Where the money goes: Financial trends and filed revenue, expense, asset, and liability detail
- Governance: Filed governance answers
- Accomplishments: 1 filed program accomplishment
- Leadership: top reported pay $0 · 9 people listed
- Consistency: 5 of 5 current checks pass
- Schedules: 1 filed schedules
- Filing history: 3 filing years from 2018 to 2024
- Contacts: How to reach this organization
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- High — Growth: Program expense growth scored 0/100.
- High — Growth: Revenue growth scored 0/100.
- Moderate — Sustainability: Total-asset coverage ratio scored 39/100.
- Review — Sustainability: Officer compensation ratio scored 56/100.