Magnolia Rose Cottage, Inc.

Nonprofit profile at a glance

EIN
863234962
IRS 990 coverage
2023–2025
Official website data refreshed
Sep 2026
Forms available
Form 990 2025, Form 990-EZ 2022
Location
Waynesboro, VA, USA
Phone
5407138505
Rating
65
Verdict
SUPPORTED
Rating confidence
Moderate
Sector
Victims' Services

Official website

Reported finances

Revenue
$247,600
Expenses
$122,283
Assets
$258,228
Liabilities
$1,383

Source: IRS Form 990. Selected filing: tax year 2025. Amounts in USD.

Leadership & pay

8 people listed

Executive titles in this filing

  • MARSHALL PATTIE (PRESIDENT)

People named in this filing

  • JOHN AVOLI (DIRECTOR)
  • KRISTAN CRUMMETT DOLLAR (EXECUTIVE DI)
  • LAYLA GRAVELY (SECRETARY)

Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.

Source: IRS Form 990. Selected filing: tax year 2025. Names and roles reflect this filing, not necessarily current officeholders.

Overview

Mission

Magnolia Rose is a non-profit organization that provides safe short-term emergency housing with direct advocacy services to rescue and stabilize survivors who have experienced sexual exploitation and trafficking in the Shenandoah Valley. We work collaboratively with survivors and community partners to identify the best long-term therapeutic options.

What it reported doing in 2025

In 2024 we purchased land to build a safe house suitable for this work. In may a manufactured house was donated to us and we have been working to situate and fit up this house on the property. It is very important that we have a private location with appropriate facilities for working with trafficking survivors. In 2025, we prepared the site, built the foundation, and placed our donated manufactured house on the property. We started the process of finishing the construction, which we hope will be completed in 2026. The local community has been very generous in providing materials and labor for this project.

Operating model

Revenue model
Donor-supported. 73% of the money available for current operations came from contributions and gifts.
Distribution model
Direct operator. The filing allocates 100% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.
  • Includes noncash contributions: Reported contributions include donated property or goods.

The verdict

SUPPORTED - The filed numbers largely add up and most voting board members are independent. A relatively small share of available resources goes toward mission work and some filing-based governance responses are negative or unanswered.

Rating breakdown

  • Financial Efficiency: 39
  • Transparency & Controls: 90
  • Accountability: 70
  • Sustainability: 74
  • Growth: 100

Detailed rating inputs

Financial Efficiency

  • Mission deployment rate: 30%; rating input score 30
  • Program expense ratio: 60.7%; rating input score 61
  • Fundraising efficiency: $4.82 raised per $1 spent on fundraising; rating input score 20; 20th percentile among comparable filings

Transparency & Controls

  • Consistency checks: 100%; rating input score 100; 64th percentile among comparable filings
  • Pay-setting controls: Limited
  • Foreign activity oversight: Limited
  • Grant itemization coverage: Limited
  • Major donor itemization: Limited
  • Related-party transparency: Limited

Accountability

  • Independent voting board: 100%; rating input score 100; 64th percentile among comparable filings
  • Governance controls: 2 of 7 controls in place; rating input score 29
    • Conflict-of-interest policy: Fail
    • Whistleblower policy: Fail
    • Document-retention policy: Fail
    • CEO compensation review process: NotApplicable
    • Other executive compensation review process: NotApplicable
    • Form 990 shared with the board: Pass
    • Board meeting minutes documented: Pass
    • Audit committee oversight: Missing
    • Independent financial-statement audit: Fail

Sustainability

  • Operating margin: 50.6%; rating input score 91; 91st percentile among comparable filings
  • Total-asset coverage ratio: 2.11; rating input score 61; 61st percentile among comparable filings
  • Liabilities to assets ratio: 0.01; rating input score 44; 44th percentile among comparable filings
  • Officer compensation ratio: 0%; rating input score 67; 67th percentile among comparable filings

Growth

  • Program expense growth: 10.7% per year; rating input score 100; 69th percentile among comparable filings
  • Revenue growth: 48.2% per year; rating input score 100; 97th percentile among comparable filings
  • Asset growth: 69.7% per year; rating input score 100; 98th percentile among comparable filings

Details

  • What they do: 5 programs and campaigns described on the official site · 1 operating location identified
  • Where the money goes: 30% of revenue deployed · 60.7% of spending went to programs
  • Governance: 7 of 7 board members independent · 2 of 7 filing controls reported
  • Programs: 3 filed program accomplishments · $74K in reported program spending
  • Leadership: top reported pay $0 · 8 people listed
  • Consistency: 21 of 21 current checks pass
  • Schedules: 3 filed schedules
  • Filing history: 3 filing years from 2023 to 2025
  • Contacts: How to reach this organization
  • Money network: Resolved incoming and outgoing counterparties from filed money flows.
  • Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
  • People: Everyone the filings name, and which of them the filings identify by more than a name.

Key Signals

Signals prioritize questions for review. They are not findings of misconduct.

  • Moderate — Financial Efficiency: Mission deployment rate scored 30/100.
  • High — Accountability: Governance controls: 4 of 6 not reported.
  • High — Financial Efficiency: Fundraising efficiency scored 20/100.
  • Moderate — Sustainability: Liabilities to assets ratio scored 44/100.