Love Thy City of East Texas
Nonprofit profile at a glance
- EIN
- 991646471
- IRS 990 coverage
- 2024–2024
- Forms available
- Form 990 2024
- Location
- Tyler, TX, USA
- Phone
- 9033769029
- Rating
- 74
- Verdict
- SUPPORTED
- Rating confidence
- Moderate
- Sector
- Religion Related N.E.C.
- Affiliation
- Religious (unspecified)
Reported finances
- Revenue
- $323,715
- Expenses
- $260,989
- Assets
- $62,726
- Liabilities
- $0
Source: IRS Form 990. Selected filing: tax year 2024. Amounts in USD.
Leadership & pay
12 people listed
Executive titles in this filing
- DEMARCUS PIERSON (FOUNDER/CEO)
People named in this filing
- DEMARCUS PIERSON (FOUNDER/CEO)
- TIM BROOKSHIRE (Chairman)
- SHANE COLEMAN (VICE CHAIRMAN)
Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.
Source: IRS Form 990. Selected filing: tax year 2024. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
The mission of love thy city is to unite cities by expressing tangible love for spiritual and societal transformation. Our vision is to exhibit our love for the east Texas area by demonstrating our love for god and expressing love for our neighbor through spiritual gifts and tangible acts of service.
What it reported doing in 2024
On july 20, 2024, love thy city day brought together over 8,214 community members, including nearly 2,500 children and teens, demonstrating the transformative power of faith in action. Through collaboration of 45 church partners, 30 businesses and 548 volunteers, the event not only preached the gospel but also saw 300 individuals commit their lives to jesus. Additionally, 70 families connected with nonprofit organizations for ongoing support, showcasing the strength of unity in serving our city.the impact of the event was significant, providing tangible assistance, such as $40,000 in food trucks, $5,000 for electricity bills, 100 free window a/c units for families in need, over $46,000 in educational and sports supplies for youth, and mammogram screening for women. We provided free mental health counseling and support workshops along with resources for those in need of mental wellness. Love thy city is more than just an event; it's a movement that fosters meaningful connections and hope within our community.
Operating model
- Revenue model
- Donor-supported. 100% of the money available for current operations came from contributions and gifts.
- Distribution model
- Direct operator. The filing allocates 100% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.
The verdict
SUPPORTED - A large share of available resources goes toward mission work and the filed numbers largely add up. Some filing-based governance responses are negative or unanswered and total assets are small relative to annual expenses; liquid coverage is unknown.
Rating breakdown
- Financial Efficiency: 77
- Transparency & Controls: 92
- Accountability: 66
- Sustainability: 56
- Growth: NotEnoughData
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: 79.7%; rating input score 80
- Program expense ratio: 98.8%; rating input score 99
- Fundraising efficiency: Limited
Transparency & Controls
- Consistency checks: 100%; rating input score 100; 64th percentile among comparable filings
- Pay-setting controls: Limited
- Foreign activity oversight: Limited
- Grant itemization coverage: Limited
- Major donor itemization: Yes; rating input score 100
- Related-party transparency: Limited
Accountability
- Independent voting board: 91.7%; rating input score 92; 25th percentile among comparable filings
- Governance controls: 2 of 7 controls in place; rating input score 29
- Conflict-of-interest policy: Fail
- Whistleblower policy: Fail
- Document-retention policy: Fail
- CEO compensation review process: NotApplicable
- Other executive compensation review process: NotApplicable
- Form 990 shared with the board: Pass
- Board meeting minutes documented: Pass
- Audit committee oversight: Fail
- Independent financial-statement audit: Fail
Sustainability
- Operating margin: 19.4%; rating input score 73; 73rd percentile among comparable filings
- Total-asset coverage ratio: 0.24; rating input score 13; 13th percentile among comparable filings
- Liabilities to assets ratio: 0; rating input score 80; 80th percentile among comparable filings
- Officer compensation ratio: 0%; rating input score 69; 69th percentile among comparable filings
Growth
- Program expense growth: Limited
- Revenue growth: Limited
- Asset growth: Limited
Details
- Where the money goes: 79.7% of revenue deployed · 98.8% of spending went to programs
- Governance: 11 of 12 board members independent · 2 of 7 filing controls reported
- Programs: 1 filed program accomplishment · $258K in reported program spending
- Leadership: top reported pay $0 · 12 people listed
- Consistency: 19 of 19 current checks pass
- Schedules: 4 filed schedules · includes major donors
- Contacts: How to reach this organization
- Money network: Resolved incoming and outgoing counterparties from filed money flows.
- Related organizations: Filed and resolved organization relationships.
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- High — Accountability: Governance controls: 5 of 7 not reported.
- High — Sustainability: Total-asset coverage ratio scored 13/100.