Key West Attractions Association Inc

Nonprofit profile at a glance

EIN
270385166
IRS 990-EZ coverage
2010–2025
Forms available
Form 990-EZ 2025
Location
Key West, FL, USA
Phone
3052921113
Rating confidence
Limited

Reported finances

Revenue
$64,800
Expenses
$69,098
Assets
$5,203
Liabilities
$0

Source: IRS Form 990-EZ. Selected filing: tax year 2025. Amounts in USD.

Leadership & pay

7 people listed

Executive titles in this filing

  • MONICA MUNOZ (EXECUTIVE DIRECTOR)
  • SHAWN ALLEN (VICE-PRESIDENT)
  • ANDREW MORAWSKI (PRESIDENT)

People named in this filing

  • MONICA MUNOZ (EXECUTIVE DIRECTOR)
  • SHAWN ALLEN (VICE-PRESIDENT)
  • CLINTON CURRY (TREASURER)

Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.

Source: IRS Form 990-EZ. Selected filing: tax year 2025. Names and roles reflect this filing, not necessarily current officeholders.

Overview

Mission

Key west attractions association's business and purpose of which shall be to foster and cultivate the social, educational and business relations of its members, to broaden their interest in the pursuit of the occupations, and to improve their standards of efficiency; to promote higher standards in business dealings, to correct trade abuses, to compile and distribute information to its members and do all things as are properly within the scope of such an organization for the welfare of its members.

What it reported doing in 2025

Accomplishments in 2026 include collecting memberships, providing coupon savings passes to key west visitors, updating public website; allowed traveling journalists and writers to visit our members' businesses, for free, in hopes of postive universal press through our vip pass program. Sustained partnership with overseas media group, managing our social media channels and membership website. Produced a 2026 map and guide and printed 50,000 copies, increasing vacation passes and growing the membership.

Operating model

Revenue model
Membership-supported. 74% of the money available for current operations came from membership dues.
Distribution model
Cannot be determined from the filing. The filing does not provide enough consistent spending detail to tell whether the nonprofit works directly or through others.

The verdict

- The available evidence is not sufficient to produce an overall rating for this filing. This is not a warning sign.

Rating breakdown

  • Financial Efficiency: NotEnoughData
  • Transparency & Controls: 82
  • Sustainability: 27
  • Growth: 40

Detailed rating inputs

Financial Efficiency

  • Mission deployment rate: Limited
  • Program expense ratio: Limited

Transparency & Controls

  • Consistency checks: 100%; rating input score 100; 51st percentile among comparable filings
  • Major donor itemization: Limited

Sustainability

  • Operating margin: -6.6%; rating input score 32; 32nd percentile among comparable filings
  • Total-asset coverage ratio: 0.08; rating input score 11; 11th percentile among comparable filings
  • Liabilities to assets ratio: 0; rating input score 66; 66th percentile among comparable filings
  • Officer compensation ratio: 3.6%; rating input score 11; 11th percentile among comparable filings

Growth

  • Program expense growth: Limited
  • Revenue growth: 2.1% per year; rating input score 100; 58th percentile among comparable filings
  • Asset growth: -1.5% per year; rating input score 0; 33rd percentile among comparable filings

Details

  • Where the money goes: Financial trends and filed revenue, expense, asset, and liability detail
  • Governance: Filed governance answers
  • Accomplishments: 1 filed program accomplishment
  • Leadership: top reported pay $0 · 7 people listed
  • Consistency: 7 of 7 current checks pass
  • Schedules: 1 filed schedules
  • Filing history: 16 filing years from 2010 to 2025
  • Contacts: How to reach this organization
  • Money network: 1 filed money-flow record
  • Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
  • People: Everyone the filings name, and which of them the filings identify by more than a name.

Key Signals

Signals prioritize questions for review. They are not findings of misconduct.

  • High — Growth: Asset growth scored 0/100.
  • Moderate — Sustainability: Operating margin scored 32/100.
  • High — Sustainability: Total-asset coverage ratio scored 11/100.
  • High — Sustainability: Officer compensation ratio scored 11/100.