It All Matters
Nonprofit profile at a glance
- EIN
- 824154523
- IRS 990-EZ coverage
- 2022–2025
- Forms available
- Form 990-EZ 2025, Form 990-N 2021
- Location
- Wauseon, OH, USA
- Phone
- 4193767151
- Rating
- 66
- Verdict
- SUPPORTED
- Rating confidence
- Moderate
- Sector
- Human Service Organizations
Reported finances
- Revenue
- $45,476
- Expenses
- $14,151
- Assets
- $143,418
- Liabilities
- $1,159
Source: IRS Form 990-EZ. Selected filing: tax year 2025. Amounts in USD.
Leadership & pay
6 people listed
People named in this filing
- APRIL BECK (BOARD CHAIR)
- JENNIFER RICHARDSON (VICE CHAIR)
- MORGAN MARTENS (SECRETARY)
Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.
Source: IRS Form 990-EZ. Selected filing: tax year 2025. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
It all matters is committed to generating awareness and actively partnering with parents in order to change behavior, attitudes, and choices that shape the lives of children.
What it reported doing in 2025
Support of local school intervention program to build structure and cirriculum to support organization's mission to "harness the power of art, educational research, and storytelling, to transform childrens lives by educating and informing tomorrows parents through empowerment, provocative dynamic media, and innovative curriculum."
Operating model
- Revenue model
- Donor-supported. 94% of the money available for current operations came from contributions and gifts.
- Distribution model
- Hybrid. The nonprofit split its reported program spending across 66% for direct work, and 34% for member benefits.
The verdict
SUPPORTED - The filed numbers largely add up and revenue comfortably covers expenses. A relatively small share of available resources goes toward mission work and program spending has declined or grown slowly.
Rating breakdown
- Financial Efficiency: 37
- Transparency & Controls: 100
- Sustainability: 81
- Growth: 60
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: 23.2%; rating input score 23
- Program expense ratio: 60.2%; rating input score 60
Transparency & Controls
- Consistency checks: 100%; rating input score 100; 51st percentile among comparable filings
- Major donor itemization: Yes; rating input score 100
Sustainability
- Operating margin: 68.9%; rating input score 95; 95th percentile among comparable filings
- Total-asset coverage ratio: 10.13; rating input score 92; 92nd percentile among comparable filings
- Liabilities to assets ratio: 0.01; rating input score 26; 26th percentile among comparable filings
- Officer compensation ratio: 0%; rating input score 56; 56th percentile among comparable filings
Growth
- Program expense growth: -40.8% per year; rating input score 0; 10th percentile among comparable filings
- Revenue growth: 2.9% per year; rating input score 100; 62nd percentile among comparable filings
- Asset growth: 49.6% per year; rating input score 100; 94th percentile among comparable filings
Details
- Where the money goes: 23.2% of revenue deployed · 60.2% of spending went to programs
- Governance: Filed governance answers
- Accomplishments: 1 filed program accomplishment · $9K in reported program spending
- Leadership: top reported pay $0 · 6 people listed
- Consistency: 9 of 9 current checks pass
- Schedules: 3 filed schedules
- Filing history: 4 filing years from 2022 to 2025
- Contacts: How to reach this organization
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- High — Financial Efficiency: Mission deployment rate scored 23/100.
- High — Growth: Program expense growth scored 0/100.
- High — Sustainability: Liabilities to assets ratio scored 26/100.
- Review — Sustainability: Officer compensation ratio scored 56/100.