Iowa Destination Marketing Alliance
Nonprofit profile at a glance
- EIN
- 651202109
- IRS 990-EZ coverage
- 2010–2020
- Forms available
- Form 990-EZ 2020
- Location
- Ames, IA, USA
- Phone
- 5159719925
- Rating confidence
- Limited
Reported finances
- Revenue
- $66,750
- Expenses
- $72,994
- Assets
- $0
Source: IRS Form 990-EZ. Selected filing: tax year 2020. Amounts in USD.
Leadership & pay
5 people listed
Executive titles in this filing
- KEITH RAHE (President)
- GINGER WILLIAMS (Vice President)
People named in this filing
- KEITH RAHE (President)
- GINGER WILLIAMS (Vice President)
- GREG EDWARDS (Treasurer)
Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.
Source: IRS Form 990-EZ. Selected filing: tax year 2020. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
The Iowa destination marketing alliance is devoted to: enhancing the professionalism, effectiveness, and image of Iowa destination marketing organizations (dmo) offering educational resources and networking opportunities and to help members succeed. Fostering industry cooperation and advocate for issues related to members. Providing leadership in defining trends and relationships within the Iowa tourism industry.
What it reported doing in 2020
Enhancing the professionalism, effectiveness, and image of Iowa destination marketing organizations (dmo) offering educational resources and networking opportunities and to help members succeed. Fostering industry cooperation and advocate for issues related to members. Providing leadership in defining trends and relationships within the Iowa tourism industry.
Operating model
- Revenue model
- Cannot be determined from the filing. The filing does not provide enough consistent revenue detail to tell how this nonprofit funds its work.
- Distribution model
- Cannot be determined from the filing. The filing does not provide enough consistent spending detail to tell whether the nonprofit works directly or through others.
The verdict
- The available evidence is not sufficient to produce an overall rating for this filing. This is not a warning sign.
Rating breakdown
- Financial Efficiency: NotEnoughData
- Transparency & Controls: 82
- Sustainability: 24
- Growth: 100
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: Limited
- Program expense ratio: Limited
Transparency & Controls
- Consistency checks: 100%; rating input score 100; 51st percentile among comparable filings
- Major donor itemization: Limited
Sustainability
- Operating margin: -9.4%; rating input score 36; 36th percentile among comparable filings
- Total-asset coverage ratio: 0; rating input score 2; 2nd percentile among comparable filings
- Liabilities to assets ratio: Limited
- Officer compensation ratio: 0%; rating input score 56; 56th percentile among comparable filings
Growth
- Program expense growth: 13.4% per year; rating input score 100; 85th percentile among comparable filings
- Revenue growth: 17.5% per year; rating input score 100; 93rd percentile among comparable filings
- Asset growth: 1% per year; rating input score 100; 42nd percentile among comparable filings
Details
- Where the money goes: Financial trends and filed revenue, expense, asset, and liability detail
- Governance: Filed governance answers
- Accomplishments: 1 filed program accomplishment
- Leadership: top reported pay $0 · 5 people listed
- Consistency: 4 of 4 current checks pass
- Schedules: 2 filed schedules
- Filing history: 10 filing years from 2010 to 2020
- Contacts: How to reach this organization
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- Moderate — Sustainability: Operating margin scored 36/100.
- High — Sustainability: Total-asset coverage ratio scored 2/100.
- Review — Sustainability: Officer compensation ratio scored 56/100.