Imprints of Honor
Nonprofit profile at a glance
- EIN
- 264572636
- IRS 990 coverage
- 2016–2024
- Forms available
- Form 990 2024, Form 990-EZ 2015
- Location
- Phoenix, AZ, USA
- Phone
- 6022184036
- Rating
- 81
- Verdict
- STRONG
- Rating confidence
- Moderate
- Sector
- Historical Societies, Related Historical Activities
Reported finances
- Revenue
- $749,231
- Expenses
- $687,254
- Assets
- $1,033,212
- Liabilities
- $41,699
Source: IRS Form 990. Selected filing: tax year 2024. Amounts in USD.
Leadership & pay
10 people listed
Executive titles in this filing
- Kerry Ahern (President)
- Holly Shaw (Vice President)
People named in this filing
- Kerry Ahern (President)
- Holly Shaw (Vice President)
- Alfredo Luna (Treasurer)
Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.
Source: IRS Form 990. Selected filing: tax year 2024. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
Our mission is to Connect Students with Veterans to honor veterans, preserve Americas heritage, and develop future leaders. Helping to bridge the gap between civilian and military life, we strive to develop students' character and civic responsibility, while recognizing our veterans' legacy of service. As students preserve veterans service stories, they are inspired to live a life of honor.
What it reported doing in 2024
Our program is conducted through school chapters (clubs.) Guided by a trained teacher who volunteers to serve as a Chapter Advisor, students complete our curriculum and program activities over the course of a school year. Students learn the history behind military conflicts from World War II to the War on Terror, videography and photography basics; and communication skills in preparation to interview a veteran. The recorded oral history video interview is preserved in the Library of Congress. Students write, edit, and publish the veterans stories in a student produced hard-bound book, Since You Asked. Schools collaborate to plan and host community events at the end of the school year to honor their veterans and present the completed work with a book signing open to the public. Participating students and veterans each receive a free book, and additional copies are available for sale. The books are also donated to the Library of Congress. Additional enrichment activities include Veterans Day events, veteran classroom presentations or school assemblies, and scholarships.Program Outcomes-3 editions of published veteran stories-245 veteran legacies preserved-7 book receptions-3,700+ students educated by 33 veteran presentations-41 civic engagement activities-23 scholarships totaling $108,475 awardedGraduating Student Outcomes-83% developed ongoing mentoring relationships with veterans-95% improved writing; 97% improved listening-90%+ reported higher leadership, collaboration, and critical thinking skills-95% increased understanding of civic responsibility-100% have appreciation for servicesVeteran Outcomes-82% found the interview experience cathartic or healing-27% shared their story for the first time-100% would recommend participation to another veteran-97% rated the quality of the final publication as Exceeded Expectations-92% rated the book signing as Exceeded Expectations
Operating model
- Revenue model
- Donor-supported. 92% of the money available for current operations came from contributions and gifts.
- Distribution model
- Direct operator. The filing allocates 83% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.
- Includes noncash contributions: Reported contributions include donated property or goods.
The verdict
STRONG - A large share of available resources goes toward mission work and the filed numbers largely add up. Fundraising costs are high for each dollar raised and some filing-based governance responses are negative or unanswered.
Rating breakdown
- Financial Efficiency: 69
- Transparency & Controls: 90
- Accountability: 94
- Sustainability: 60
- Growth: 100
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: 70.8%; rating input score 71
- Program expense ratio: 75.1%; rating input score 75
- Fundraising efficiency: $11.25 raised per $1 spent on fundraising; rating input score 42; 42nd percentile among comparable filings
Transparency & Controls
- Consistency checks: 94.4%; rating input score 94; 26th percentile among comparable filings
- Pay-setting controls: Limited
- Foreign activity oversight: Limited
- Grant itemization coverage: 100%; rating input score 100; 76th percentile among comparable filings
- Major donor itemization: Yes; rating input score 100
- Related-party transparency: Limited
Accountability
- Independent voting board: 100%; rating input score 100; 63rd percentile among comparable filings
- Governance controls: 6 of 7 controls in place; rating input score 86
- Conflict-of-interest policy: Pass
- Whistleblower policy: Pass
- Document-retention policy: Pass
- CEO compensation review process: NotApplicable
- Other executive compensation review process: NotApplicable
- Form 990 shared with the board: Pass
- Board meeting minutes documented: Pass
- Audit committee oversight: Fail
- Independent financial-statement audit: Pass
Sustainability
- Operating margin: 8.3%; rating input score 58; 58th percentile among comparable filings
- Total-asset coverage ratio: 1.5; rating input score 56; 56th percentile among comparable filings
- Liabilities to assets ratio: 0.04; rating input score 55; 55th percentile among comparable filings
- Officer compensation ratio: 0%; rating input score 81; 81st percentile among comparable filings
Growth
- Program expense growth: 13.6% per year; rating input score 100; 72nd percentile among comparable filings
- Revenue growth: 12.3% per year; rating input score 100; 73rd percentile among comparable filings
- Asset growth: 23.2% per year; rating input score 100; 85th percentile among comparable filings
Details
- Where the money goes: 70.8% of revenue deployed · 75.1% of spending went to programs
- Governance: 9 of 9 board members independent · 6 of 7 filing controls reported
- Programs: 4 filed program accomplishments · $516K in reported program spending
- Leadership: top reported pay $0 · 10 people listed
- Consistency: 33 of 34 current checks pass · 1 finding to review
- Schedules: 7 filed schedules · includes major donors and grants
- Filing history: 8 filing years from 2016 to 2024
- Contacts: How to reach this organization
- Money network: Resolved incoming and outgoing counterparties from filed money flows.
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- Moderate — Financial Efficiency: Fundraising efficiency scored 42/100.
- Review — Accountability: Governance controls: Audit committee oversight not reported.
- Review — Sustainability: Operating margin scored 58/100.
- Review — Sustainability: Total-asset coverage ratio scored 56/100.
- Moderate — Transparency & Controls: Schedule A contributions reconciliation did not reconcile in the filed values.
- Review — Sustainability: Liabilities to assets ratio scored 55/100.