Imagine Children's Museum

Nonprofit profile at a glance

EIN
943153591
IRS 990 coverage
2010–2024
Forms available
Form 990 2024
Location
Everett, WA, USA
Phone
4252581006
Rating
84
Verdict
STRONG
Rating confidence
Moderate
Sector
Children's Museums

Official website

Reported finances

Revenue
$5,511,340
Expenses
$5,885,561
Assets
$37,813,459
Liabilities
$1,895,033

Source: IRS Form 990. Selected filing: tax year 2024. Amounts in USD.

Leadership & pay

24 people listed

Executive titles in this filing

  • CLAY WERTHEIMER (PRESIDENT)
  • STEPHEN MCCOY (1ST VICE PRESIDENT)
  • SARAH BUHL (2ND VICE PRESIDENT)
  • NANCY JOHNSON (CEO THROUGH MAY 2024)
  • ELIZABETH WOOD (CHIEF EXECUTIVE OFFICER)

Highest reported compensation

  • NANCY JOHNSON (CEO THROUGH MAY 2024): $334,252 total reported compensation
  • TIA WINCH (CHIEF FINANCIAL OFFICER): $138,418 total reported compensation
  • GRETCHEN WILSON-PRANGLEY (CHIEF IMPACT OFFICER): $126,643 total reported compensation

Source: IRS Form 990. Selected filing: tax year 2024. Names and roles reflect this filing, not necessarily current officeholders.

Overview

Mission

Utilize playful learning to enrich childrens lives.

What it reported doing in 2024

1. Museum experiences and public programs imagines 68,000 square foot, three-story facility provides a community gathering place where families spend high quality time together year-round in a physically and emotionally safe environment. Immersive hands-on exhibits, performances, and art and science activities support all children regardless of race, ethnicity, ability, or family income. In 2024 the museum welcomed 290,917 visitors. Included in museum admission are value-added programs that include exhibit-based programs focused on stem topics, creativity and the arts, and performances by local artists and cultural groups. 2. Community access programs nearly 30% of imagines overall visitation are families who visit free or at a reduced cost. Community access programs include participation in the museums for all program which provides low-cost access to those families who use electronic benefits transfer (ebt), apple health, chip, foster parent cards, provider one, snap or wic. Families can receive admission at $5 per person for up to four (4) family members in the same household. Active military also receive discounted admission to the museum. 3. Education and outreach programs imagine also offers programs, classes, and outreach services to children, families, schools, and youth organizations. Programs are held at the museum, schools, and in local community settings. The museum on the go program provides hands-on learning experiences led by experienced museum educators for preschool and elementary level students in areas of stem and the arts. The museum also offers family enrichment programs for school events and hosts schools at the museum through field trips and family events.

Operating model

Revenue model
Earned-program. 61% of the money available for current operations came from fees and other program revenue.
Distribution model
Direct operator. The filing allocates 100% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.
  • Includes noncash contributions: Reported contributions include donated property or goods.

The verdict

STRONG - A large share of available resources goes toward mission work and the filed numbers largely add up. Fundraising costs are high for each dollar raised and expenses are high relative to revenue.

Rating breakdown

  • Financial Efficiency: 85
  • Transparency & Controls: 79
  • Accountability: 95
  • Sustainability: 44
  • Growth: 100

Detailed rating inputs

Financial Efficiency

  • Mission deployment rate: 95.9%; rating input score 96
  • Program expense ratio: 86.7%; rating input score 87
  • Fundraising efficiency: $6.83 raised per $1 spent on fundraising; rating input score 25; 25th percentile among comparable filings

Transparency & Controls

  • Consistency checks: 100%; rating input score 100; 63rd percentile among comparable filings
  • Pay-setting controls: 3 of 6 controls in place; rating input score 50
    • Compensation committee: Missing
    • Independent consultant: Missing
    • Other Form 990s reviewed: Pass
    • Written employment contract: Missing
    • Compensation survey or study: Pass
    • Board or committee approval: Pass
  • Foreign activity oversight: Limited
  • Grant itemization coverage: Limited
  • Major donor itemization: Yes; rating input score 100
  • Related-party transparency: Limited

Accountability

  • Independent voting board: 100%; rating input score 100; 63rd percentile among comparable filings
  • Governance controls: 8 of 9 controls in place; rating input score 89
    • Conflict-of-interest policy: Pass
    • Whistleblower policy: Pass
    • Document-retention policy: Pass
    • CEO compensation review process: Pass
    • Other executive compensation review process: Fail
    • Form 990 shared with the board: Pass
    • Board meeting minutes documented: Pass
    • Audit committee oversight: Pass
    • Independent financial-statement audit: Pass

Sustainability

  • Operating margin: -6.8%; rating input score 17; 17th percentile among comparable filings
  • Total-asset coverage ratio: 6.42; rating input score 87; 87th percentile among comparable filings
  • Liabilities to assets ratio: 0.05; rating input score 70; 70th percentile among comparable filings
  • Officer compensation ratio: 14.2%; rating input score 20; 20th percentile among comparable filings

Growth

  • Program expense growth: 12.7% per year; rating input score 100; 72nd percentile among comparable filings
  • Revenue growth: 10.1% per year; rating input score 100; 69th percentile among comparable filings
  • Asset growth: 12.1% per year; rating input score 100; 66th percentile among comparable filings

Details

  • Where the money goes: 95.9% of revenue deployed · 86.7% of spending went to programs
  • Governance: 14 of 14 board members independent · 8 of 9 filing controls reported
  • Programs: 1 filed program accomplishment · $5.1M in reported program spending
  • Leadership: top reported pay $334K · 24 people listed · 3 of 6 pay-setting controls reported
  • Highest-paid contractors: 2 contractors listed · $629K reported
  • Consistency: 34 of 34 current checks pass
  • Schedules: 7 filed schedules · includes major donors and executive pay
  • Filing history: 14 filing years from 2010 to 2024
  • Contacts: How to reach this organization
  • Money network: 5 filed money-flow records
  • Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
  • People: Everyone the filings name, and which of them the filings identify by more than a name.

Key Signals

Signals prioritize questions for review. They are not findings of misconduct.

  • High — Financial Efficiency: Fundraising efficiency scored 25/100.
  • High — Sustainability: Operating margin scored 17/100.
  • Review — Accountability: Governance controls: Other executive compensation review process not reported.
  • High — Sustainability: Officer compensation ratio scored 20/100.