IAB Technology Laboratory Inc
Nonprofit profile at a glance
- EIN
- 473384874
- IRS 990 coverage
- 2015–2024
- Official website data refreshed
- Sep 2026
- Forms available
- Form 990 2024
- Location
- New York, NY, USA
- Phone
- 2123804705
- Rating confidence
- Limited
- Sector
- Chambers of Commerce & Business Leagues
Reported finances
- Revenue
- $10,198,369
- Expenses
- $9,853,952
- Assets
- $12,493,504
- Liabilities
- $6,449,730
Source: IRS Form 990. Selected filing: tax year 2024. Amounts in USD.
Leadership & pay
40 people listed
Executive titles in this filing
- ANTHONY KATSUR (CEO, TECH LAB, PRESIDENT OF BOARD)
Highest reported compensation
- ANTHONY KATSUR (CEO, TECH LAB, PRESIDENT OF BOARD): $886,798 total reported compensation
- JILL P WITTKOPP (VP, PRODUCT): $301,401 total reported compensation
- JARRETT WOLD (VP, MEMBER SOLUTIONS & SERVICES): $298,172 total reported compensation
Source: IRS Form 990. Selected filing: tax year 2024. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
Develop global, open interoperable technology standards supporting the growth of a secure and private ad-supported digital economy.
What it reported doing in 2024
The iab technology laboratory ("tech lab") is a non-profit research and development consortium that produces and provides standards, software, and services to drive growth of an effective and sustainable global digital media ecosystem. Tech lab's work includes the openrtb protocol for real-time bidding in digital advertising, ads.txt which allows digital publishers to specify their authorized advertising resellers, and the vast video ad serving template specification. Tech lab additionally collaborates with the digital advertising alliance to strengthen consumer privacy options, the trustworthy accountability group to advance their tools and services, and with numerous other organizations globally to promote and support relevant work.
Operating model
- Revenue model
- Earned-program. 100% of the money available for current operations came from fees and other program revenue.
- Distribution model
- Cannot be determined from the filing. The filing does not provide enough consistent spending detail to tell whether the nonprofit works directly or through others.
The verdict
- The available evidence is not sufficient to produce an overall rating for this filing. This is not a warning sign.
Rating breakdown
- Financial Efficiency: NotEnoughData
- Transparency & Controls: 51
- Accountability: 95
- Sustainability: 39
- Growth: 60
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: Limited
- Program expense ratio: Limited
- Fundraising efficiency: Limited
Transparency & Controls
- Consistency checks: 100%; rating input score 100; 62nd percentile among comparable filings
- Pay-setting controls: 2 of 6 controls in place; rating input score 33
- Compensation committee: Missing
- Independent consultant: Missing
- Other Form 990s reviewed: Missing
- Written employment contract: Pass
- Compensation survey or study: Missing
- Board or committee approval: Pass
- Foreign activity oversight: Scored; rating input score 0
- Grant itemization coverage: Scored; rating input score 0
- Major donor itemization: Yes; rating input score 100
- Related-party transparency: Limited
Accountability
- Independent voting board: 100%; rating input score 100; 66th percentile among comparable filings
- Governance controls: 8 of 9 controls in place; rating input score 89
- Conflict-of-interest policy: Pass
- Whistleblower policy: Pass
- Document-retention policy: Pass
- CEO compensation review process: Pass
- Other executive compensation review process: Pass
- Form 990 shared with the board: Fail
- Board meeting minutes documented: Pass
- Audit committee oversight: Pass
- Independent financial-statement audit: Pass
Sustainability
- Operating margin: 3.4%; rating input score 48; 48th percentile among comparable filings
- Total-asset coverage ratio: 1.27; rating input score 45; 45th percentile among comparable filings
- Liabilities to assets ratio: 0.52; rating input score 28; 28th percentile among comparable filings
- Officer compensation ratio: 26.3%; rating input score 2; 2nd percentile among comparable filings
Growth
- Program expense growth: Limited
- Revenue growth: 13.2% per year; rating input score 100; 83rd percentile among comparable filings
- Asset growth: 19.4% per year; rating input score 100; 88th percentile among comparable filings
Details
- What they do: 3 programs and campaigns described on the official site · 2 operating locations identified
- Where the money goes: Financial trends and filed revenue, expense, asset, and liability detail
- Governance: 32 of 32 board members independent · 8 of 9 filing controls reported
- Programs: 1 filed program accomplishment
- Leadership: top reported pay $887K · 40 people listed · 2 of 6 pay-setting controls reported
- Highest-paid contractors: 1 contractor listed · $112K reported
- Consistency: 12 of 12 current checks pass
- Schedules: 7 filed schedules · includes major donors, foreign activity, and executive pay
- Filing history: 9 filing years from 2015 to 2024
- Contacts: How to reach this organization
- Money network: 8 filed money-flow records
- Related organizations: 1 filed related-organization link
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- High — Transparency & Controls: Foreign activity oversight scored 0/100.
- High — Transparency & Controls: Grant itemization coverage scored 0/100.
- Moderate — Sustainability: Operating margin scored 48/100.
- Review — Accountability: Governance controls: Form 990 shared with the board not reported.
- Moderate — Sustainability: Total-asset coverage ratio scored 45/100.
- High — Sustainability: Officer compensation ratio scored 2/100.
- High — Sustainability: Liabilities to assets ratio scored 28/100.