Honeyguide Media Incorporated

Nonprofit profile at a glance

EIN
812999093
IRS 990-EZ coverage
2017–2020
Forms available
Form 990-EZ 2020
Location
Suffern, NY, USA
Phone
8453541632
Rating
79
Verdict
SUPPORTED
Rating confidence
Moderate
Sector
International Development

Official website

Reported finances

Revenue
$610
Expenses
$31,700
Assets
$10,089
Liabilities
$0

Source: IRS Form 990-EZ. Selected filing: tax year 2020. Amounts in USD.

Leadership & pay

1 person listed

Executive titles in this filing

  • Sarika Bansal (Board Chair & Executive Director)

People named in this filing

  • Sarika Bansal (Board Chair & Executive Director)

Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.

Source: IRS Form 990-EZ. Selected filing: tax year 2020. Names and roles reflect this filing, not necessarily current officeholders.

Overview

Mission

Honeyguide media's mission is to reinvent storytelling about the social issues that matter most. The charity is organized and is operated exclusively for charitable, educational, and scientific purposes, including creating engaging and creative stories about social issues.

What it reported doing in 2020

Bright magazine has published over 800 stories about global health, education, and gender. It was committed to telling stories that are solutions-oriented, vibrant, and jargon-free. It has received four journalism awards for its work, and its stories have been cited as influencing funding decisions, career choices, and more. The book "tread brightly: notes on ethical travel" was the final project from honeyguide media. It consist of 17 essays that ask the question, "when you travel, how do you show up?" the book discusses the ethics of orphanage tourism, cruise ships, and study abroad programs. It asks how one's identity as a traveler--like one's country of origin, gender, and race--impacts a travel experience. It considers the climate consequences of non-essential travel.

Operating model

Revenue model
Donor-supported. 100% of the money available for current operations came from contributions and gifts.
Distribution model
Direct operator. The filing allocates 100% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.

The verdict

SUPPORTED - A large share of available resources goes toward mission work and the filed numbers largely add up. Expenses are high relative to revenue and program spending has declined or grown slowly.

Rating breakdown

  • Financial Efficiency: 91
  • Transparency & Controls: 82
  • Sustainability: 15
  • Growth: 0

Detailed rating inputs

Financial Efficiency

  • Mission deployment rate: 100%; rating input score 100
  • Program expense ratio: 75.4%; rating input score 75

Transparency & Controls

  • Consistency checks: 100%; rating input score 100; 51st percentile among comparable filings
  • Major donor itemization: Limited

Sustainability

  • Operating margin: -5,096.7%; rating input score 1; 1st percentile among comparable filings
  • Total-asset coverage ratio: 0.32; rating input score 16; 16th percentile among comparable filings
  • Liabilities to assets ratio: 0; rating input score 73; 73rd percentile among comparable filings
  • Officer compensation ratio: 14.2%; rating input score 10; 10th percentile among comparable filings

Growth

  • Program expense growth: -54.9% per year; rating input score 0; 9th percentile among comparable filings
  • Revenue growth: -2.2% per year; rating input score 0; 57th percentile among comparable filings
  • Asset growth: -65.4% per year; rating input score 0; 2nd percentile among comparable filings

Details

  • Where the money goes: 100% of revenue deployed · 75.4% of spending went to programs
  • Governance: Filed governance answers
  • Accomplishments: 2 filed program accomplishments · $24K in reported program spending
  • Leadership: top reported pay $0 · 1 people listed
  • Consistency: 9 of 9 current checks pass
  • Schedules: 2 filed schedules
  • Filing history: 4 filing years from 2017 to 2020
  • Contacts: How to reach this organization
  • Money network: 1 filed money-flow record
  • Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
  • People: Everyone the filings name, and which of them the filings identify by more than a name.

Key Signals

Signals prioritize questions for review. They are not findings of misconduct.

Grant-readiness screening is separate from the live rating, not a measure of program quality. Review the source records before making a grant decision.

  • High — Sustainability: Operating margin scored 1/100.
  • High — Growth: Program expense growth scored 0/100.
  • High — Growth: Revenue growth scored 0/100.
  • High — Sustainability: Total-asset coverage ratio scored 16/100.
  • High — Growth: Asset growth scored 0/100.
  • High — Sustainability: Officer compensation ratio scored 10/100.
  • High — Grant Readiness: Automatic revocation: this organization had its federal tax-exempt status automatically revoked.