Hera Womens Cancer Foundation
Nonprofit profile at a glance
- EIN
- 710879772
- IRS 990-EZ coverage
- 2017–2025
- Forms available
- Form 990 2015, Form 990-EZ 2025
- Location
- Boulder, CO, USA
- Phone
- 7207777622
- Rating
- 55
- Verdict
- MIXED
- Rating confidence
- Moderate
- Sector
- Health
Reported finances
- Revenue
- $138,606
- Expenses
- $119,296
- Assets
- $67,470
- Liabilities
- $1,600
Source: IRS Form 990-EZ. Selected filing: tax year 2025. Amounts in USD.
Leadership & pay
8 people listed
Executive titles in this filing
- HEIDI WELLS (PRESIDENT)
People named in this filing
- HEIDI WELLS (PRESIDENT)
- SOPHIE A BINDER (BOARD MEMBER)
- LISA INGLE (DEVELOPMENT CHAIR)
Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.
Source: IRS Form 990-EZ. Selected filing: tax year 2025. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
To eliminate ovarian cancer by promoting
What it reported doing in 2025
Hera has a partners in action program to raise ovarian cancer awareness. Business partners add hang tags to their products that list common and overlooked cancer symptoms. These
Operating model
- Revenue model
- Mixed. Its operating money came from several sources; no one source provided a clear majority.
- Distribution model
- Cannot be determined from the filing. The filing does not provide enough consistent spending detail to tell whether the nonprofit works directly or through others.
The verdict
MIXED - The filed numbers largely add up. A relatively small share of available resources goes toward mission work and a relatively small share of total spending goes to programs.
Rating breakdown
- Financial Efficiency: 35
- Transparency & Controls: 82
- Sustainability: 53
- Growth: 40
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: 33%; rating input score 33
- Program expense ratio: 38.4%; rating input score 38
Transparency & Controls
- Consistency checks: 100%; rating input score 100; 52nd percentile among comparable filings
- Major donor itemization: Limited
Sustainability
- Operating margin: 13.9%; rating input score 63; 63rd percentile among comparable filings
- Total-asset coverage ratio: 0.57; rating input score 41; 41st percentile among comparable filings
- Liabilities to assets ratio: 0.02; rating input score 31; 31st percentile among comparable filings
- Officer compensation ratio: 0%; rating input score 63; 63rd percentile among comparable filings
Growth
- Program expense growth: 6.6% per year; rating input score 100; 50th percentile among comparable filings
- Revenue growth: -12.2% per year; rating input score 0; 3rd percentile among comparable filings
- Asset growth: -14% per year; rating input score 0; 9th percentile among comparable filings
Details
- Where the money goes: 33% of revenue deployed · 38.4% of spending went to programs
- Governance: Filed governance answers
- Accomplishments: 3 filed program accomplishments · $46K in reported program spending
- Leadership: top reported pay $0 · 8 people listed
- Consistency: 7 of 8 current checks pass · 1 finding to review
- Schedules: 3 filed schedules
- Filing history: 9 filing years from 2017 to 2025
- Contacts: How to reach this organization
- Money network: 5 filed money-flow records
- Related organizations: 2 filed related-organization links
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- Moderate — Financial Efficiency: Mission deployment rate scored 33/100.
- Moderate — Financial Efficiency: Program expense ratio scored 38/100.
- Moderate — Transparency & Controls: Part III transfer expenses within program total did not reconcile in the filed values.
- High — Growth: Revenue growth scored 0/100.
- High — Growth: Asset growth scored 0/100.
- Moderate — Sustainability: Total-asset coverage ratio scored 41/100.
- Moderate — Sustainability: Liabilities to assets ratio scored 31/100.