Hallmark University Inc

Nonprofit profile at a glance

EIN
454620000
IRS 990 coverage
2013–2025
Forms available
Form 990 2025
Location
San Antonio, TX, USA
Phone
2106909000
Rating
74
Verdict
SUPPORTED
Rating confidence
Standard
Sector
University or Technological Institute
Affiliation
Christianity

Official website

Reported finances

Revenue
$19,740,170
Expenses
$18,881,321
Assets
$52,183,409
Liabilities
$26,179,458

Source: IRS Form 990. Selected filing: tax year 2025. Amounts in USD.

Leadership & pay

23 people listed

Executive titles in this filing

  • JOE FISHER (CEO)

Highest reported compensation

  • JOE FISHER (CEO): $277,513 total reported compensation
  • TAYLOR MERCIER (SR. VP UNIVERSITY OPERATIO): $248,859 total reported compensation
  • DANA HAGEN (VP OF ACADEMIC AFFAIRS): $175,571 total reported compensation

Source: IRS Form 990. Selected filing: tax year 2025. Names and roles reflect this filing, not necessarily current officeholders.

Overview

Mission

To establish and operate postsecondary educational programs that provide career-focused training and education designed to develop students' skills, knowledge, and character. Rooted in judeo-christian principles, the university delivers accelerated, hands-on learning experiences in san antonio, Texas, preparing students for gainful employment and meaningful contributions to their communities.hallmark university, inc. Is a nondiscriminatory organization that provides educational services open to individuals of all genders, races, and religions. The university is committed to establishing and maintaining post-secondary institutions of learning that foster academic excellence through a learning environment grounded in character, integrity, and ethical principles.the university promotes the development of knowledge, skills, and values applicable to business, education, research, the arts, government, and community service, while also cultivating partnerships with industry to enha

What it reported doing in 2025

Hallmark university, inc. Provides career-focused postsecondary education designed to develop students' skills, knowledge, and character for successful employment. Through a combination of classroom instruction and hands-on training, students gain practical experience and technical competencies in real-world settings. The university offers programs in aeronautics, business, nursing, and information technology.during 2025, hallmark university continued to deliver educational services across its academic programs, serving students through its accelerated learning model. The university awarded approximately 330 degrees to students who successfully completed program requirements during the year. As of december 2025, total enrollment was approximately 710 students across all programs.

Operating model

Revenue model
Earned-program. 98% of the money available for current operations came from fees and other program revenue.
Distribution model
Direct operator. The filing allocates 95% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.

The verdict

SUPPORTED - The filed numbers largely add up and most voting board members are independent. A relatively small share of available resources goes toward mission work and a relatively small share of total spending goes to programs.

Rating breakdown

  • Financial Efficiency: 51
  • Transparency & Controls: 86
  • Accountability: 100
  • Sustainability: 46
  • Growth: 100

Detailed rating inputs

Financial Efficiency

  • Mission deployment rate: 55.9%; rating input score 56
  • Program expense ratio: 59.3%; rating input score 59
  • Fundraising efficiency: $1.5 raised per $1 spent on fundraising; rating input score 4; 4th percentile among comparable filings

Transparency & Controls

  • Consistency checks: 86.7%; rating input score 87; 2nd percentile among comparable filings
  • Pay-setting controls: 4 of 6 controls in place; rating input score 67
    • Compensation committee: Pass
    • Independent consultant: Missing
    • Other Form 990s reviewed: Missing
    • Written employment contract: Pass
    • Compensation survey or study: Pass
    • Board or committee approval: Pass
  • Foreign activity oversight: Limited
  • Grant itemization coverage: 99%; rating input score 99; 42nd percentile among comparable filings
  • Major donor itemization: Yes; rating input score 100
  • Related-party transparency: Limited

Accountability

  • Independent voting board: 100%; rating input score 100; 64th percentile among comparable filings
  • Governance controls: 9 of 9 controls in place; rating input score 100
    • Conflict-of-interest policy: Pass
    • Whistleblower policy: Pass
    • Document-retention policy: Pass
    • CEO compensation review process: Pass
    • Other executive compensation review process: Pass
    • Form 990 shared with the board: Pass
    • Board meeting minutes documented: Pass
    • Audit committee oversight: Pass
    • Independent financial-statement audit: Pass

Sustainability

  • Operating margin: 4.4%; rating input score 42; 42nd percentile among comparable filings
  • Total-asset coverage ratio: 2.76; rating input score 63; 63rd percentile among comparable filings
  • Liabilities to assets ratio: 0.5; rating input score 26; 26th percentile among comparable filings
  • Officer compensation ratio: 7.8%; rating input score 37; 37th percentile among comparable filings

Growth

  • Program expense growth: 9.1% per year; rating input score 100; 63rd percentile among comparable filings
  • Revenue growth: 1.7% per year; rating input score 100; 12th percentile among comparable filings
  • Asset growth: 6.4% per year; rating input score 100; 46th percentile among comparable filings

Details

  • Where the money goes: 55.9% of revenue deployed · 59.3% of spending went to programs
  • Governance: 15 of 15 board members independent · 9 of 9 filing controls reported
  • Programs: 1 filed program accomplishment · $11.2M in reported program spending
  • Leadership: top reported pay $278K · 23 people listed · 4 of 6 pay-setting controls reported
  • Consistency: 34 of 36 current checks pass · 2 findings to review
  • Schedules: 10 filed schedules · includes major donors, grants, and executive pay
  • Filing history: 12 filing years from 2013 to 2025
  • Contacts: How to reach this organization
  • Money network: 9 filed money-flow records
  • Related organizations: 2 filed related-organization links
  • Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
  • People: Everyone the filings name, and which of them the filings identify by more than a name.

Key Signals

Signals prioritize questions for review. They are not findings of misconduct.

  • Review — Financial Efficiency: Mission deployment rate scored 56/100.
  • Review — Financial Efficiency: Program expense ratio scored 59/100.
  • High — Financial Efficiency: Fundraising efficiency scored 4/100.
  • Moderate — Sustainability: Operating margin scored 42/100.
  • High — Sustainability: Liabilities to assets ratio scored 26/100.
  • Review — Transparency & Controls: Domestic grant itemization did not reconcile in the filed values.
  • Review — Transparency & Controls: Schedule R controlled transactions itemized did not reconcile in the filed values.
  • Moderate — Sustainability: Officer compensation ratio scored 37/100.