FOCUSED VIRTUE INC Dba Sound Investigations Inc
Nonprofit profile at a glance
- EIN
- 872968653
- IRS 990-EZ coverage
- 2024–2025
- Forms available
- Form 990 2023, Form 990-EZ 2025, Form 990-N 2021
- Location
- Alpharetta, GA, USA
- Phone
- 6786410266
- Rating
- 40
- Verdict
- MIXED
- Rating confidence
- Moderate
- Sector
- Printing, Publishing
Reported finances
- Revenue
- $66,125
- Expenses
- $3,867
- Assets
- $3,728
- Liabilities
- $0
Source: IRS Form 990-EZ. Selected filing: tax year 2025. Amounts in USD.
Leadership & pay
3 people listed
Executive titles in this filing
- Edward Cochran (President & Board member)
People named in this filing
- Edward Cochran (President & Board member)
- Dan Marsceau (Board member)
- Laurie Jerram (Board member)
Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.
Source: IRS Form 990-EZ. Selected filing: tax year 2025. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
Focused Virtue's mission is to investigate and expose to the public illegal and corrupt activities in businesses associated with the production or distribution of pornography. These illegal and corrupt activities that Focused Virtue will expose include producers and distributors' knowledge of human trafficking, their inability or unwillingness to track, remove, and report to authorities hosted illegal content, and their marketing towards minors. Focused Virtue seeks to inform the public of the dangers of internet pornography industries through revelatory investigations. The President and, as far as funding will allow, other contracted and employed journalists will conduct Focused Virtue's investigations across the country. About 80 per cent of the organization's time will be spent in the field planning and conducting these investigations and meeting with subjects of these investigations. Upon successful investigations, Focused Virtue will publish its exposes of its subjects on its web
What it reported doing in 2025
Investigated and exposed to the public illegal and corrupt activities in businesses associated with the production or distribution of pornography. The illegal and corrupt activities that Focused Virtue exposed included producers and distributors' knowledge of their inability or unwillingness to track, remove, and report to authorities hosted illegal content, and their marketing towards minors. Focused Virtue informed the public of the dangers of internet pornography industries through revelatory investigations.
Operating model
- Revenue model
- Donor-supported. 100% of the money available for current operations came from contributions and gifts.
- Distribution model
- No current program activity. The filing reports no program spending for the current year.
The verdict
MIXED - The filed numbers largely add up and revenue comfortably covers expenses. A relatively small share of available resources goes toward mission work and a relatively small share of total spending goes to programs.
Rating breakdown
- Financial Efficiency: 0
- Transparency & Controls: 82
- Sustainability: 74
- Growth: 60
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: 0%; rating input score 0
- Program expense ratio: 0%; rating input score 0
Transparency & Controls
- Consistency checks: 100%; rating input score 100; 51st percentile among comparable filings
- Major donor itemization: Limited
Sustainability
- Operating margin: 94.2%; rating input score 99; 99th percentile among comparable filings
- Total-asset coverage ratio: 0.96; rating input score 46; 46th percentile among comparable filings
- Liabilities to assets ratio: 0; rating input score 66; 66th percentile among comparable filings
- Officer compensation ratio: 0%; rating input score 56; 56th percentile among comparable filings
Growth
- Program expense growth: Limited
- Revenue growth: 10.2% per year; rating input score 100; 81st percentile among comparable filings
- Asset growth: 20.9% per year; rating input score 100; 85th percentile among comparable filings
Details
- Where the money goes: 0% of revenue deployed · 0% of spending went to programs
- Governance: Filed governance answers
- Accomplishments: 1 filed program accomplishment
- Leadership: top reported pay $0 · 3 people listed
- Consistency: 9 of 9 current checks pass
- Schedules: 2 filed schedules
- Filing history: 2 filing years from 2024 to 2025
- Contacts: How to reach this organization
- Money network: 1 filed money-flow record
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- High — Financial Efficiency: Mission deployment rate scored 0/100.
- High — Financial Efficiency: Program expense ratio scored 0/100.
- Moderate — Sustainability: Total-asset coverage ratio scored 46/100.
- Review — Sustainability: Officer compensation ratio scored 56/100.