Crisis Pregnancy Information Center Inc

Nonprofit profile at a glance

EIN
382658986
IRS 990 coverage
2012–2025
Forms available
Form 990 2025
Location
Berkley, MI, USA
Phone
2485456411
Rating
80
Verdict
STRONG
Rating confidence
Moderate
Sector
Reproductive Health Care Facilities and Allied Services
Affiliation
Christianity

Official website

Reported finances

Revenue
$767,348
Expenses
$678,384
Assets
$1,936,602
Liabilities
$1,359

Source: IRS Form 990. Selected filing: tax year 2025. Amounts in USD.

Leadership & pay

9 people listed

Executive titles in this filing

  • JOHN KING (PRESIDENT)
  • VALERIE MAYER (EXECUTIVE DIRECTOR)

Highest reported compensation

  • VALERIE MAYER (EXECUTIVE DIRECTOR): $73,429 total reported compensation

Source: IRS Form 990. Selected filing: tax year 2025. Names and roles reflect this filing, not necessarily current officeholders.

Overview

Mission

Through the love of jesus christ, we come alongside those who are abortion-vulnerable or are unprepared for pregnancy and parenting by providing life-affirming medical, spiritual, and educational support.

What it reported doing in 2025

Educational and material support: the parenting program provides education, counseling and mentoring to expectant or new parents. Men and women are provided with an educational curriculum dealing with pregnancy, parenting, spiritual and life skills information. Donated or purchased maternity clothing, baby clothing, diapers and baby equipment are provided to clients in the parenting program free of charge. Also includes general education efforts regarding the biblical authority for the sanctity of human life. Number of contacts: female parenting program - 711, male parenting program - 84. In addition 1,357 hours of parenting program volunteer hours, and 1,302 of other volunteer hours. A total of 32,164 diapers were distributed along with 7,305 of baby supplies.

Operating model

Revenue model
Donor-supported. 96% of the money available for current operations came from contributions and gifts.
Distribution model
Direct operator. The filing allocates 100% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.
  • Includes noncash contributions: Reported contributions include donated property or goods.

The verdict

STRONG - The filed numbers largely add up and a large share of available resources goes toward mission work. Fundraising costs are high for each dollar raised and expenses are high relative to revenue.

Rating breakdown

  • Financial Efficiency: 64
  • Transparency & Controls: 92
  • Accountability: 93
  • Sustainability: 62
  • Growth: 100

Detailed rating inputs

Financial Efficiency

  • Mission deployment rate: 66.1%; rating input score 66
  • Program expense ratio: 72.6%; rating input score 73
  • Fundraising efficiency: $8.41 raised per $1 spent on fundraising; rating input score 29; 29th percentile among comparable filings

Transparency & Controls

  • Consistency checks: 100%; rating input score 100; 63rd percentile among comparable filings
  • Pay-setting controls: Limited
  • Foreign activity oversight: Limited
  • Grant itemization coverage: Limited
  • Major donor itemization: Yes; rating input score 100
  • Related-party transparency: Limited

Accountability

  • Independent voting board: 87.5%; rating input score 88; 24th percentile among comparable filings
  • Governance controls: 8 of 8 controls in place; rating input score 100
    • Conflict-of-interest policy: Pass
    • Whistleblower policy: Pass
    • Document-retention policy: Pass
    • CEO compensation review process: Pass
    • Other executive compensation review process: NotApplicable
    • Form 990 shared with the board: Pass
    • Board meeting minutes documented: Pass
    • Audit committee oversight: Pass
    • Independent financial-statement audit: Pass

Sustainability

  • Operating margin: 11.6%; rating input score 59; 59th percentile among comparable filings
  • Total-asset coverage ratio: 2.85; rating input score 74; 74th percentile among comparable filings
  • Liabilities to assets ratio: 0; rating input score 74; 74th percentile among comparable filings
  • Officer compensation ratio: 10.8%; rating input score 35; 35th percentile among comparable filings

Growth

  • Program expense growth: 8.3% per year; rating input score 100; 51st percentile among comparable filings
  • Revenue growth: 7% per year; rating input score 100; 48th percentile among comparable filings
  • Asset growth: 6% per year; rating input score 100; 40th percentile among comparable filings

Details

  • Where the money goes: 66.1% of revenue deployed · 72.6% of spending went to programs
  • Governance: 7 of 8 board members independent · 8 of 8 filing controls reported
  • Programs: 2 filed program accomplishments · $492K in reported program spending
  • Leadership: top reported pay $73K · 9 people listed
  • Consistency: 35 of 35 current checks pass
  • Schedules: 6 filed schedules · includes major donors
  • Filing history: 14 filing years from 2012 to 2025
  • Contacts: How to reach this organization
  • Money network: 1 filed money-flow record
  • Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
  • People: Everyone the filings name, and which of them the filings identify by more than a name.

Key Signals

Signals prioritize questions for review. They are not findings of misconduct.

  • High — Financial Efficiency: Fundraising efficiency scored 29/100.
  • Review — Sustainability: Operating margin scored 59/100.
  • Moderate — Sustainability: Officer compensation ratio scored 35/100.