Creative Pinellas Inc
Nonprofit profile at a glance
- EIN
- 452414664
- IRS 990 coverage
- 2016–2024
- Forms available
- Form 990 2024
- Location
- St Petersburg, FL, USA
- Phone
- 7272280908
- Rating
- 84
- Verdict
- STRONG
- Rating confidence
- Moderate
- Sector
- Human Service Organizations
Reported finances
- Revenue
- $1,390,276
- Expenses
- $1,375,201
- Assets
- $470,594
- Liabilities
- $53,204
Source: IRS Form 990. Selected filing: tax year 2024. Amounts in USD.
Leadership & pay
20 people listed
Executive titles in this filing
- JASON HACKENWERTH (IMMEDIATE PAST PRESIDENT)
- SHANE O'HARA (PRESIDENT)
- KEVIN MCGEEVER (VICE PRESIDENT)
- MARGARET MURRAY (CEO)
Highest reported compensation
- MARGARET MURRAY (CEO): $65,027 total reported compensation
Source: IRS Form 990. Selected filing: tax year 2024. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
Creative pinellas is the designated local arts agency for pinellas county, supporting regional artists, arts organizations, and arts tourism. We are an indispensable resource and arts advocate for the entire county and offer services and programs to promote and support the arts.
What it reported doing in 2024
Our digital presence and publications provide in-depth arts and artist explorations and event coverage. For our tourism partners, and we began the creation of a tourism development event featuring a countywide celebration of artists and cultural institutions. This month-long activation of art experiences includes a st. Pete museum week, a collaboration with clearwater sister cities for a lantern festival, and performances, exhibitions, theatre, and public art in parks, beaches, and locations throughout pinellas county. This program, called art everywhere, will be a collaboration with visit st. Pete clearwater and will feature a large scale promotion campaign during the tourism "shoulder" season, boosting awareness of the vibrancy of the pinellas county arts and cultural landscape. Those we serve include artists from emerging to established professionals, arts organizations, businesses and tourism partners, residents and visitors, supporters, and volunteers.
Operating model
- Revenue model
- Grant-funded. 91% of the money available for current operations came from government grants.
- Distribution model
- Hybrid. The nonprofit split its reported program spending across 75% for direct work, and 25% for grants.
The verdict
STRONG - A large share of available resources goes toward mission work and the filed numbers largely add up. Some filing-based governance responses are negative or unanswered and expenses are high relative to revenue.
Rating breakdown
- Financial Efficiency: 86
- Transparency & Controls: 87
- Accountability: 90
- Sustainability: 34
- Growth: 80
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: 84.8%; rating input score 85
- Program expense ratio: 85.7%; rating input score 86
- Fundraising efficiency: $175.35 raised per $1 spent on fundraising; rating input score 91; 91st percentile among comparable filings
Transparency & Controls
- Consistency checks: 93.3%; rating input score 93; 22nd percentile among comparable filings
- Pay-setting controls: Limited
- Foreign activity oversight: Limited
- Grant itemization coverage: 87.5%; rating input score 88; 37th percentile among comparable filings
- Major donor itemization: Yes; rating input score 100
- Related-party transparency: Limited
Accountability
- Independent voting board: 100%; rating input score 100; 63rd percentile among comparable filings
- Governance controls: 6 of 8 controls in place; rating input score 75
- Conflict-of-interest policy: Pass
- Whistleblower policy: Fail
- Document-retention policy: Fail
- CEO compensation review process: Pass
- Other executive compensation review process: NotApplicable
- Form 990 shared with the board: Pass
- Board meeting minutes documented: Pass
- Audit committee oversight: Pass
- Independent financial-statement audit: Pass
Sustainability
- Operating margin: 1.1%; rating input score 39; 39th percentile among comparable filings
- Total-asset coverage ratio: 0.34; rating input score 16; 16th percentile among comparable filings
- Liabilities to assets ratio: 0.11; rating input score 41; 41st percentile among comparable filings
- Officer compensation ratio: 4.7%; rating input score 54; 54th percentile among comparable filings
Growth
- Program expense growth: 13.4% per year; rating input score 100; 72nd percentile among comparable filings
- Revenue growth: 12.9% per year; rating input score 100; 74th percentile among comparable filings
- Asset growth: -11.2% per year; rating input score 0; 3rd percentile among comparable filings
Details
- Where the money goes: 84.8% of revenue deployed · 85.7% of spending went to programs
- Governance: 19 of 19 board members independent · 6 of 8 filing controls reported
- Programs: 3 filed program accomplishments · $1.2M in reported program spending
- Leadership: top reported pay $65K · 20 people listed
- Consistency: 26 of 27 current checks pass · 1 finding to review
- Schedules: 6 filed schedules · includes major donors and grants
- Filing history: 8 filing years from 2016 to 2024
- Contacts: How to reach this organization
- Money network: 7 filed money-flow records
- Related organizations: 6 filed related-organization links
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
- Staff and benefit plans: Retirement and health plans the organization files with the Department of Labor, and the people in them.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- Review — Accountability: Governance controls: 2 of 8 not reported.
- Moderate — Sustainability: Operating margin scored 39/100.
- High — Sustainability: Total-asset coverage ratio scored 16/100.
- High — Growth: Asset growth scored 0/100.
- Review — Transparency & Controls: Domestic grant itemization did not reconcile in the filed values.
- Moderate — Sustainability: Liabilities to assets ratio scored 41/100.
- Review — Sustainability: Officer compensation ratio scored 54/100.