Counting Coral Corp
Nonprofit profile at a glance
- EIN
- 844648448
- IRS 990-EZ coverage
- 2021–2025
- Forms available
- Form 990-EZ 2025, Form 990-N 2020
- Location
- Sedona, AZ, USA
- Phone
- 4808828186
- Rating
- 88
- Verdict
- STRONG
- Rating confidence
- Moderate
- Sector
- Water Resource, Wetlands Conservation and Management
Reported finances
- Revenue
- $61,942
- Expenses
- $69,926
- Assets
- $46,951
Source: IRS Form 990-EZ. Selected filing: tax year 2025. Amounts in USD.
Leadership & pay
3 people listed
Executive titles in this filing
- JOLYON H COLLIER (PRESIDENT/CE)
People named in this filing
- JOLYON H COLLIER (PRESIDENT/CE)
- LIONEL DAWSON (TREASURER)
- BROOKE HODGSON (DIRECTOR)
Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.
Source: IRS Form 990-EZ. Selected filing: tax year 2025. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
Restoration efforts.
What it reported doing in 2025
Houses a sculptural marine dive park to fund restoration efforts.
Operating model
- Revenue model
- Earned-program. 100% of the money available for current operations came from fees and other program revenue.
- Distribution model
- Direct operator. The filing allocates 100% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.
The verdict
STRONG - A large share of available resources goes toward mission work and the filed numbers largely add up. Expenses are high relative to revenue and total assets are small relative to annual expenses; liquid coverage is unknown.
Rating breakdown
- Financial Efficiency: 100
- Transparency & Controls: 82
- Sustainability: 30
- Growth: 80
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: 100%; rating input score 100
- Program expense ratio: 100%; rating input score 100
Transparency & Controls
- Consistency checks: 100%; rating input score 100; 51st percentile among comparable filings
- Major donor itemization: Limited
Sustainability
- Operating margin: -12.9%; rating input score 26; 26th percentile among comparable filings
- Total-asset coverage ratio: 0.67; rating input score 38; 38th percentile among comparable filings
- Liabilities to assets ratio: Limited
- Officer compensation ratio: 0%; rating input score 56; 56th percentile among comparable filings
Growth
- Program expense growth: 23.5% per year; rating input score 100; 83rd percentile among comparable filings
- Revenue growth: 0% per year; rating input score 100; 50th percentile among comparable filings
- Asset growth: -15.4% per year; rating input score 0; 13th percentile among comparable filings
Details
- Where the money goes: 100% of revenue deployed · 100% of spending went to programs
- Governance: Filed governance answers
- Accomplishments: 1 filed program accomplishment · $70K in reported program spending
- Leadership: top reported pay $0 · 3 people listed
- Consistency: 7 of 7 current checks pass
- Schedules: 2 filed schedules
- Filing history: 5 filing years from 2021 to 2025
- Contacts: How to reach this organization
- Money network: Resolved incoming and outgoing counterparties from filed money flows.
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- High — Sustainability: Operating margin scored 26/100.
- Moderate — Sustainability: Total-asset coverage ratio scored 38/100.
- High — Growth: Asset growth scored 0/100.
- Review — Sustainability: Officer compensation ratio scored 56/100.