Better Business Bureau of Greater St Louis Inc
Nonprofit profile at a glance
- EIN
- 430181430
- IRS 990 coverage
- 2011–2024
- Forms available
- Form 990 2024
- Location
- St Louis, MO, USA
- Phone
- 3146454636
- Rating
- 64
- Verdict
- SUPPORTED
- Rating confidence
- Moderate
Reported finances
- Revenue
- $5,871,172
- Expenses
- $5,837,836
- Assets
- $4,173,874
- Liabilities
- $582,198
Source: IRS Form 990. Selected filing: tax year 2024. Amounts in USD.
Leadership & pay
35 people listed
Executive titles in this filing
- MICHELLE COREY (PRESIDENT & CEO)
Highest reported compensation
- MICHELLE COREY (PRESIDENT & CEO): $342,043 total reported compensation
- CHRIS THETFORD (CHIEF OPERATING OFFICER): $193,936 total reported compensation
- TRACY HARDGROVE (CHIEF CUSTOMER & COMPLIANCE OFFICER): $191,868 total reported compensation
Source: IRS Form 990. Selected filing: tax year 2024. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
To be the leader in advancing marketplace trust by setting standards for marketplace trust, encouraging and supporting best practices by engaging with and educating consumers and businesses, celebrating marketplace role models, calling out and addressing substandard marketplace behavior and creating a community of trustworthy businesses and charities.
What it reported doing in 2024
Providing consumer protection through educational prepurchase buying tips and new warnings, dispute resolution services, charity and business review, and monitoring advertisements for truth and accuracy.
Operating model
- Revenue model
- Earned-program. 98% of the money available for current operations came from fees and other program revenue.
- Distribution model
- Direct operator. The filing allocates 100% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.
The verdict
SUPPORTED - The filed numbers largely add up and most voting board members are independent. A relatively small share of available resources goes toward mission work and a relatively small share of total spending goes to programs.
Rating breakdown
- Financial Efficiency: 45
- Transparency & Controls: 76
- Accountability: 93
- Sustainability: 32
- Growth: 60
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: 50.6%; rating input score 51
- Program expense ratio: 51.3%; rating input score 51
- Fundraising efficiency: Limited
Transparency & Controls
- Consistency checks: 94.1%; rating input score 94; 23rd percentile among comparable filings
- Pay-setting controls: 2 of 6 controls in place; rating input score 33
- Compensation committee: Missing
- Independent consultant: Missing
- Other Form 990s reviewed: Missing
- Written employment contract: Missing
- Compensation survey or study: Pass
- Board or committee approval: Pass
- Foreign activity oversight: Limited
- Grant itemization coverage: Limited
- Major donor itemization: Yes; rating input score 100
- Related-party transparency: Limited
Accountability
- Independent voting board: 96.4%; rating input score 96; 26th percentile among comparable filings
- Governance controls: 8 of 9 controls in place; rating input score 89
- Conflict-of-interest policy: Pass
- Whistleblower policy: Pass
- Document-retention policy: Pass
- CEO compensation review process: Pass
- Other executive compensation review process: Pass
- Form 990 shared with the board: Pass
- Board meeting minutes documented: Pass
- Audit committee oversight: Fail
- Independent financial-statement audit: Pass
Sustainability
- Operating margin: 0.6%; rating input score 36; 36th percentile among comparable filings
- Total-asset coverage ratio: 0.71; rating input score 26; 26th percentile among comparable filings
- Liabilities to assets ratio: 0.14; rating input score 52; 52nd percentile among comparable filings
- Officer compensation ratio: 18.7%; rating input score 14; 14th percentile among comparable filings
Growth
- Program expense growth: Limited
- Revenue growth: 7% per year; rating input score 100; 54th percentile among comparable filings
- Asset growth: 8.3% per year; rating input score 100; 51st percentile among comparable filings
Details
- Where the money goes: 50.6% of revenue deployed · 51.3% of spending went to programs
- Governance: 27 of 28 board members independent · 8 of 9 filing controls reported
- Programs: 1 filed program accomplishment · $3M in reported program spending
- Leadership: top reported pay $342K · 35 people listed · 2 of 6 pay-setting controls reported
- Consistency: 36 of 37 current checks pass · 1 finding to review
- Schedules: 7 filed schedules · includes major donors and executive pay
- Filing history: 13 filing years from 2011 to 2024
- Contacts: How to reach this organization
- Money network: 6 filed money-flow records
- Related organizations: 1 filed related-organization link
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- Review — Financial Efficiency: Mission deployment rate scored 51/100.
- Review — Financial Efficiency: Program expense ratio scored 51/100.
- Moderate — Sustainability: Operating margin scored 36/100.
- High — Sustainability: Total-asset coverage ratio scored 26/100.
- Review — Accountability: Governance controls: Audit committee oversight not reported.
- High — Sustainability: Officer compensation ratio scored 14/100.
- Review — Transparency & Controls: Schedule R controlled transactions itemized did not reconcile in the filed values.
- Review — Sustainability: Liabilities to assets ratio scored 52/100.