AMERICAN MARKETING ASSOCIATION INC Boston Chapter
Nonprofit profile at a glance
- EIN
- 237348824
- IRS 990-EZ coverage
- 2011–2024
- Forms available
- Form 990-EZ 2024
- Location
- Westborough, MA, USA
- Phone
- 7816477555
- Rating
- 35
- Verdict
- REVIEW
- Rating confidence
- Moderate
Reported finances
- Revenue
- $37,878
- Expenses
- $33,782
- Assets
- $65,331
- Liabilities
- $11,369
Source: IRS Form 990-EZ. Selected filing: tax year 2024. Amounts in USD.
Leadership & pay
11 people listed
Executive titles in this filing
- Paul Huegel (Staff Office/Executive Director)
- Emilee Cocuzzo (President)
- Bob Cargill (Immediate Past President)
People named in this filing
- Paul Huegel (Staff Office/Executive Director)
- Emilee Cocuzzo (President)
- Kristina Eaton (VP Operations/Treasurer)
Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.
Source: IRS Form 990-EZ. Selected filing: tax year 2024. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
Educations of members and general public in consumer and business-to-business marketing and marketing research.
What it reported doing in 2024
Hosts a broad range of conferences, trainings, and virtual events catering to marketers, researchers, and academicians year round.
Operating model
- Revenue model
- Mixed. Its operating money came from several sources; no one source provided a clear majority.
- Distribution model
- No current program activity. The filing reports no program spending for the current year.
The verdict
REVIEW - The filed numbers largely add up. A relatively small share of available resources goes toward mission work and a relatively small share of total spending goes to programs.
Rating breakdown
- Financial Efficiency: 0
- Transparency & Controls: 82
- Sustainability: 50
- Growth: 0
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: 0%; rating input score 0
- Program expense ratio: 0%; rating input score 0
Transparency & Controls
- Consistency checks: 100%; rating input score 100; 52nd percentile among comparable filings
- Major donor itemization: Limited
Sustainability
- Operating margin: 10.8%; rating input score 63; 63rd percentile among comparable filings
- Total-asset coverage ratio: 1.93; rating input score 64; 64th percentile among comparable filings
- Liabilities to assets ratio: 0.17; rating input score 15; 15th percentile among comparable filings
- Officer compensation ratio: 74.6%; rating input score 1; 1st percentile among comparable filings
Growth
- Program expense growth: -23.5% per year; rating input score 0; 16th percentile among comparable filings
- Revenue growth: -9.5% per year; rating input score 0; 25th percentile among comparable filings
- Asset growth: -1.5% per year; rating input score 0; 33rd percentile among comparable filings
Details
- Where the money goes: 0% of revenue deployed · 0% of spending went to programs
- Governance: Filed governance answers
- Accomplishments: 1 filed program accomplishment
- Leadership: top reported pay $0 · 11 people listed
- Consistency: 9 of 9 current checks pass
- Schedules: 2 filed schedules
- Filing history: 12 filing years from 2011 to 2024
- Contacts: How to reach this organization
- Money network: 1 filed money-flow record
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- High — Financial Efficiency: Mission deployment rate scored 0/100.
- High — Financial Efficiency: Program expense ratio scored 0/100.
- High — Growth: Program expense growth scored 0/100.
- High — Growth: Revenue growth scored 0/100.
- High — Growth: Asset growth scored 0/100.
- High — Sustainability: Officer compensation ratio scored 1/100.
- High — Sustainability: Liabilities to assets ratio scored 15/100.