American Advertising Federation- Cl
Nonprofit profile at a glance
- EIN
- 340148450
- IRS 990-EZ coverage
- 2017–2024
- Forms available
- Form 990 2016, Form 990-EZ 2024
- Location
- Medina, OH, USA
- Phone
- 3307254517
- Rating confidence
- Limited
Reported finances
- Revenue
- $53,708
- Expenses
- $61,302
- Assets
- $49,328
- Liabilities
- $11,528
Source: IRS Form 990-EZ. Selected filing: tax year 2024. Amounts in USD.
Leadership & pay
4 people listed
Executive titles in this filing
- RYAN SMITH (PRESIDENT)
People named in this filing
- AMANDA TERMAN (EXECUTIVE DI)
- JON BRENNAN (1ST VICE PRE)
- RYAN SMITH (PRESIDENT)
Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.
Source: IRS Form 990-EZ. Selected filing: tax year 2024. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
Education through classes and seminars, social events, and awards
What it reported doing in 2024
Monthly program meetings including cleveland advertising awards and addy awards programs. Purpose are educational, improving advertising quality and networking
Operating model
- Revenue model
- Earned-program. 98% of the money available for current operations came from fees and other program revenue.
- Distribution model
- Cannot be determined from the filing. The filing does not provide enough consistent spending detail to tell whether the nonprofit works directly or through others.
The verdict
- The available evidence is not sufficient to produce an overall rating for this filing. This is not a warning sign.
Rating breakdown
- Financial Efficiency: NotEnoughData
- Transparency & Controls: 82
- Sustainability: 27
- Growth: 40
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: Limited
- Program expense ratio: Limited
Transparency & Controls
- Consistency checks: 100%; rating input score 100; 52nd percentile among comparable filings
- Major donor itemization: Limited
Sustainability
- Operating margin: -14.1%; rating input score 27; 27th percentile among comparable filings
- Total-asset coverage ratio: 0.8; rating input score 41; 41st percentile among comparable filings
- Liabilities to assets ratio: 0.23; rating input score 13; 13th percentile among comparable filings
- Officer compensation ratio: 18.6%; rating input score 8; 8th percentile among comparable filings
Growth
- Program expense growth: 4.2% per year; rating input score 100; 60th percentile among comparable filings
- Revenue growth: -13.2% per year; rating input score 0; 20th percentile among comparable filings
- Asset growth: -11.9% per year; rating input score 0; 15th percentile among comparable filings
Details
- Where the money goes: Financial trends and filed revenue, expense, asset, and liability detail
- Governance: Filed governance answers
- Accomplishments: 1 filed program accomplishment
- Leadership: top reported pay $0 · 4 people listed
- Consistency: 7 of 7 current checks pass
- Schedules: 1 filed schedules
- Filing history: 7 filing years from 2017 to 2024
- Contacts: How to reach this organization
- Money network: 1 filed money-flow record
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- High — Growth: Revenue growth scored 0/100.
- High — Sustainability: Operating margin scored 27/100.
- High — Growth: Asset growth scored 0/100.
- Moderate — Sustainability: Total-asset coverage ratio scored 41/100.
- High — Sustainability: Officer compensation ratio scored 8/100.
- High — Sustainability: Liabilities to assets ratio scored 13/100.