New Jewish Narrative
Legal name: Ameinu Our People Inc
Nonprofit profile at a glance
- EIN
- 300630338
- IRS 990 coverage
- 2013–2024
- Official website data refreshed
- Sep 2026
- Forms available
- Form 990 2024
- Location
- Washington, DC, United States
- Phone
- 2024089898
- Rating
- 69
- Verdict
- SUPPORTED
- Rating confidence
- Moderate
- Sector
- Alliance/Advocacy
- Affiliation
- Judaism
Reported finances
- Revenue
- $450,488
- Expenses
- $338,464
- Assets
- $4,198,559
- Liabilities
- $11,690
Source: IRS Form 990. Selected filing: tax year 2024. Amounts in USD.
Leadership & pay
20 people listed
Executive titles in this filing
- KENNETH BOB (President)
- NOMI COLTON-MAX (Vice President)
People named in this filing
- KENNETH BOB (President)
- JUDAH ALTMAN (Director)
- ALISA BELINKOFF KATZ (Director)
Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.
Source: IRS Form 990. Selected filing: tax year 2024. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
We are American Jews, deeply rooted in the story of our people and the history of our struggle for peace and justice. In our narrative, peace and justice are the birthright of Israelis, of Palestinians, and of all people. We are New Jewish Narrative.
What it reported doing in 2024
The third narrative- founded eleven years ago , the third narrative's mission is to promote a two state solution, peace and justice to israelis and palestinians . Ttn engages people on the left who suspect that it is wrong to lay all blame for the palestinians -israeli conflict at the feet of israeli jews but arent sure how to respond to israel's most vitriolic critics, via its website and network of academics ( aaf ) , ttn distributes materials that have been read in 22 countries, used on campuses, in organized labor and political organizations, as well as in jewish , christian and muslim religious communities.
Operating model
- Revenue model
- Mixed. Its operating money came from several sources; no one source provided a clear majority.
- Distribution model
- Direct operator. The filing allocates 84% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.
The verdict
SUPPORTED - A large share of total spending goes to programs and the filed numbers largely add up. A relatively small share of available resources goes toward mission work and the filing reports few safeguards for money sent abroad.
Rating breakdown
- Financial Efficiency: 61
- Transparency & Controls: 72
- Accountability: 82
- Sustainability: 78
- Growth: 60
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: 56.8%; rating input score 57
- Program expense ratio: 69.6%; rating input score 70
- Fundraising efficiency: $16.05 raised per $1 spent on fundraising; rating input score 52; 52nd percentile among comparable filings
Transparency & Controls
- Consistency checks: 92.9%; rating input score 93; 25th percentile among comparable filings
- Pay-setting controls: Limited
- Foreign activity oversight: 0 of 8 controls in place; rating input score 0
- Claims monitoring procedures: Limited
- Requires narrative reports: Limited
- Conducts field audits: Limited
- May suspend future funding: Limited
- Requires financial reports: Limited
- Conducts site visits: Limited
- Requires grant agreements: Limited
- May require repayment: Limited
- Grant itemization coverage: 100%; rating input score 100; 80th percentile among comparable filings
- Major donor itemization: Yes; rating input score 100
- Related-party transparency: Limited
Accountability
- Independent voting board: 100%; rating input score 100; 63rd percentile among comparable filings
- Governance controls: 4 of 7 controls in place; rating input score 57
- Conflict-of-interest policy: Pass
- Whistleblower policy: Pass
- Document-retention policy: Fail
- CEO compensation review process: NotApplicable
- Other executive compensation review process: NotApplicable
- Form 990 shared with the board: Pass
- Board meeting minutes documented: Pass
- Audit committee oversight: Fail
- Independent financial-statement audit: Fail
Sustainability
- Operating margin: 24.9%; rating input score 78; 78th percentile among comparable filings
- Total-asset coverage ratio: 12.4; rating input score 91; 91st percentile among comparable filings
- Liabilities to assets ratio: 0; rating input score 53; 53rd percentile among comparable filings
- Officer compensation ratio: 0%; rating input score 69; 69th percentile among comparable filings
Growth
- Program expense growth: -6.9% per year; rating input score 0; 14th percentile among comparable filings
- Revenue growth: 8.7% per year; rating input score 100; 68th percentile among comparable filings
- Asset growth: 33.3% per year; rating input score 100; 93rd percentile among comparable filings
Details
- What they do: Mission, programs, and operating context captured from the official website.
- Where the money goes: 56.8% of revenue deployed · 69.6% of spending went to programs
- Governance: 20 of 20 board members independent · 4 of 7 filing controls reported
- Programs: 4 filed program accomplishments · $236K in reported program spending
- Leadership: top reported pay $0 · 20 people listed
- Consistency: 25 of 26 current checks pass · 1 finding to review
- Schedules: 5 filed schedules · includes major donors and foreign activity
- Filing history: 12 filing years from 2013 to 2024
- Contacts: How to reach this organization
- Money network: Resolved incoming and outgoing counterparties from filed money flows.
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- Review — Financial Efficiency: Mission deployment rate scored 57/100.
- High — Transparency & Controls: Foreign activity oversight scored 0/100.
- Review — Accountability: Governance controls: 3 of 7 not reported.
- Review — Financial Efficiency: Fundraising efficiency scored 52/100.
- High — Growth: Program expense growth scored 0/100.
- Moderate — Transparency & Controls: Schedule A contributions reconciliation did not reconcile in the filed values.
- Review — Sustainability: Liabilities to assets ratio scored 53/100.