Albuquerque Convention & Visitors Bureau
Nonprofit profile at a glance
- EIN
- 850285280
- IRS 990 coverage
- 2010–2024
- Forms available
- Form 990 2024
- Location
- Albuquerque, NM, USA
- Phone
- 5058429918
- Rating confidence
- Limited
Reported finances
- Revenue
- $17,330,560
- Expenses
- $17,978,776
- Assets
- $7,036,558
- Liabilities
- $3,569,451
Source: IRS Form 990. Selected filing: tax year 2024. Amounts in USD.
Leadership & pay
18 people listed
Executive titles in this filing
- TANIA ARMENTA (PRESIDENT & CEO)
Highest reported compensation
- TANIA ARMENTA (PRESIDENT & CEO): $320,889 total reported compensation
- CEELA MCELVENY (VP OF MARKETING AND COMMUNICATION): $208,790 total reported compensation
- WILLIAM SCHUDLICH (VP OF FINANCE & OPERATIONS): $187,094 total reported compensation
Source: IRS Form 990. Selected filing: tax year 2024. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
As the official destination marketing organization for the city, visit albuquerque is responsible for promoting albuquerque as a competitive and world-class leisure, meeting, convention and sports destination, and enhancing its public image as a dynamic place to live and work. Through the impact of travel, visit albuquerque strengthens the city's economic position and provides opportunity for people in the community.
What it reported doing in 2024
Tourism, communications and visitor services: primary directive is to increase tourism and visitation to albuquerque. Conducts advertising, marketing, public relations, media relations, and social media campaigns to promote albuquerque as a destination. Includes supporting visitor questions/inquiries, operating visitor information centers and fulfillment of visitor guides.
Operating model
- Revenue model
- Mixed. Its operating money came from several sources; no one source provided a clear majority.
- Distribution model
- Cannot be determined from the filing. The filing does not provide enough consistent spending detail to tell whether the nonprofit works directly or through others.
The verdict
- The available evidence is not sufficient to produce an overall rating for this filing. This is not a warning sign.
Rating breakdown
- Financial Efficiency: NotEnoughData
- Transparency & Controls: 83
- Accountability: 95
- Sustainability: 20
- Growth: 60
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: Limited
- Program expense ratio: Limited
- Fundraising efficiency: Limited
Transparency & Controls
- Consistency checks: 90.9%; rating input score 91; 4th percentile among comparable filings
- Pay-setting controls: 4 of 6 controls in place; rating input score 67
- Compensation committee: Pass
- Independent consultant: Pass
- Other Form 990s reviewed: Missing
- Written employment contract: Missing
- Compensation survey or study: Pass
- Board or committee approval: Pass
- Foreign activity oversight: Limited
- Grant itemization coverage: 95.5%; rating input score 95; 25th percentile among comparable filings
- Major donor itemization: Yes; rating input score 100
- Related-party transparency: Limited
Accountability
- Independent voting board: 100%; rating input score 100; 66th percentile among comparable filings
- Governance controls: 8 of 9 controls in place; rating input score 89
- Conflict-of-interest policy: Pass
- Whistleblower policy: Pass
- Document-retention policy: Pass
- CEO compensation review process: Pass
- Other executive compensation review process: Pass
- Form 990 shared with the board: Fail
- Board meeting minutes documented: Pass
- Audit committee oversight: Pass
- Independent financial-statement audit: Pass
Sustainability
- Operating margin: -3.7%; rating input score 19; 19th percentile among comparable filings
- Total-asset coverage ratio: 0.39; rating input score 11; 11th percentile among comparable filings
- Liabilities to assets ratio: 0.51; rating input score 28; 28th percentile among comparable filings
- Officer compensation ratio: 6.6%; rating input score 38; 38th percentile among comparable filings
Growth
- Program expense growth: Limited
- Revenue growth: 8.5% per year; rating input score 100; 68th percentile among comparable filings
- Asset growth: 13% per year; rating input score 100; 76th percentile among comparable filings
Details
- Where the money goes: Financial trends and filed revenue, expense, asset, and liability detail
- Governance: 12 of 12 board members independent · 8 of 9 filing controls reported
- Programs: 3 filed program accomplishments
- Leadership: top reported pay $321K · 18 people listed · 4 of 6 pay-setting controls reported
- Highest-paid contractors: 5 contractors listed · $8.9M reported
- Consistency: 13 of 14 current checks pass · 1 finding to review
- Schedules: 6 filed schedules · includes major donors, grants, and executive pay
- Filing history: 15 filing years from 2010 to 2024
- Contacts: How to reach this organization
- Money network: 37 filed money-flow records
- Related organizations: 31 filed related-organization links
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- High — Sustainability: Operating margin scored 19/100.
- High — Sustainability: Total-asset coverage ratio scored 11/100.
- Review — Transparency & Controls: Domestic grant itemization did not reconcile in the filed values.
- Review — Accountability: Governance controls: Form 990 shared with the board not reported.
- High — Sustainability: Liabilities to assets ratio scored 28/100.
- Moderate — Sustainability: Officer compensation ratio scored 38/100.