AAF Omaha
Nonprofit profile at a glance
- EIN
- 476033384
- IRS 990-EZ coverage
- 2022–2024
- Forms available
- Form 990-EZ 2024
- Location
- Omaha, NE, USA
- Phone
- 4024014273
- Rating
- 57
- Verdict
- MIXED
- Rating confidence
- Moderate
Reported finances
- Revenue
- $90,464
- Expenses
- $97,228
- Assets
- $29,939
- Liabilities
- $0
Source: IRS Form 990-EZ. Selected filing: tax year 2024. Amounts in USD.
Leadership & pay
21 people listed
Executive titles in this filing
- Chris LaCroix (President)
- Cody Felber (1st Vice President)
- Ann Woodford (2nd Vice President)
People named in this filing
- Cassi Warren (Chairwoman of the Board)
- Chris LaCroix (President)
- Shaela Wepfer (Meet the Pros Co-Chair)
Selected names, not a complete roster or a statement of current roles. Open leadership details for the complete filed list.
Source: IRS Form 990-EZ. Selected filing: tax year 2024. Names and roles reflect this filing, not necessarily current officeholders.
Overview
Mission
AAF Nebraska is the unifying voice of advertising throughout Nebraska. As advocates for the rights of advertisers, AAF Nebraska educates policy makers and the general public on the value advertising brings to the well-being of our communities throughout Nebraska. We foster the highest standards of practice and cultivate the industry's leaders. Sharing a commitment to make advertising a positive force, we are the only professional association that binds together mutual interest of corporate advertisers, agencies, marketing and media services, suppliers, academia, and other advertising, public relations and marketing professionals and students. AAF Nebraska offers professional development and education opportunities to the organization's membership, advertising and marketing professionals in the area and to students. AAF Nebraska offers membership to both professionals and students offering an organization to educate, inspire and bring an inclusive sense of community
What it reported doing in 2024
Meet the Pros - two-day student conference for industry students soon to be entering fields in advertising, public relations, marketing and communications.
Operating model
- Revenue model
- Earned-program. 81% of the money available for current operations came from fees and other program revenue.
- Distribution model
- Direct operator. The filing allocates 100% of reported program-service expenses outside its grant, affiliate-payment, and member-benefit lines. This expense classification does not rule out separately announced grant awards.
The verdict
MIXED - The filed numbers largely add up. A relatively small share of available resources goes toward mission work and a relatively small share of total spending goes to programs.
Rating breakdown
- Financial Efficiency: 45
- Transparency & Controls: 82
- Sustainability: 36
- Growth: 0
Detailed rating inputs
Financial Efficiency
- Mission deployment rate: 46.4%; rating input score 46
- Program expense ratio: 43.1%; rating input score 43
Transparency & Controls
- Consistency checks: 100%; rating input score 100; 52nd percentile among comparable filings
- Major donor itemization: Limited
Sustainability
- Operating margin: -7.5%; rating input score 33; 33rd percentile among comparable filings
- Total-asset coverage ratio: 0.31; rating input score 21; 21st percentile among comparable filings
- Liabilities to assets ratio: 0; rating input score 68; 68th percentile among comparable filings
- Officer compensation ratio: 0%; rating input score 56; 56th percentile among comparable filings
Growth
- Program expense growth: -19.7% per year; rating input score 0; 18th percentile among comparable filings
- Revenue growth: -9.7% per year; rating input score 0; 25th percentile among comparable filings
- Asset growth: -23.7% per year; rating input score 0; 9th percentile among comparable filings
Details
- Where the money goes: 46.4% of revenue deployed · 43.1% of spending went to programs
- Governance: Filed governance answers
- Accomplishments: 6 filed program accomplishments · $42K in reported program spending
- Leadership: top reported pay $0 · 21 people listed
- Consistency: 9 of 9 current checks pass
- Schedules: 1 filed schedules
- Filing history: 3 filing years from 2022 to 2024
- Contacts: How to reach this organization
- Grant readiness: Federal tax and exclusion status, award history, and grant-maker relationships.
- People: Everyone the filings name, and which of them the filings identify by more than a name.
Key Signals
Signals prioritize questions for review. They are not findings of misconduct.
- Moderate — Financial Efficiency: Mission deployment rate scored 46/100.
- Moderate — Financial Efficiency: Program expense ratio scored 43/100.
- High — Growth: Program expense growth scored 0/100.
- High — Growth: Revenue growth scored 0/100.
- Moderate — Sustainability: Operating margin scored 33/100.
- High — Sustainability: Total-asset coverage ratio scored 21/100.
- High — Growth: Asset growth scored 0/100.
- Review — Sustainability: Officer compensation ratio scored 56/100.